Sales Officer /Asst Manager / Deputy Manager - Commodity Food products

Position: Sales Officer / Asst Manager / Deputy Manager - Commodity Food products

Department:

Role Purpose

bulk sales (institutional, wholesale, HORECA)

Key Responsibilities

Bulk Sales (B2B / Institutional / Wholesale)

• Achieve bulk sales targets from

  wholesalers, hotels, bakeries, caterers, food processors, and sweet shops

  .
• Develop long-term relationships with bulk buyers for sustained business.
• Negotiate price, credit, and delivery terms within company guidelines.
• Track competitor activities, pricing, and offers in the bulk segment.
• Ensure high-volume movement (MT metric tons) and repeat orders.

Retail Sales (General Trade / Modern Trade)

• Achieve retail sales targets across

  stores, supermarkets, departmental stores & modern trade outlets

  .
• Expand numeric & weighted distribution ensure maximum product availability.
• Execute trade promotions, schemes, and merchandising activities.
• Ensure shelf visibility, proper product display, and freshness (FIFO).
• Conduct regular market visits to monitor competitors and gather insights.

Channel & Distribution Management

• Appoint and manage distributors/stockists in assigned areas.
• Support distributors to maintain ROI and ensure adequate stock levels.
• Coordinate supply chain for timely product availability.

Collections & Reporting

• Ensure timely collections and credit management as per company policy.
• Submit daily/weekly/monthly sales reports and market intelligence updates.
• Track achievement of primary and secondary sales targets.

Qualification & Experience

• Graduate / MBA in Marketing / Any discipline.
• Sales experience in

  FMCG / Commodity Foods (Flour, Atta, Maida, Sooji, Rice, Pulses, Edible Oil, etc.)

  .
• Experience in handling both

  bulk (institutional/wholesale)

  and

  retail/general trade

  sales.

Candidate Profile

• Excellent

  communication and presentation skills

  .
• Strong ability to

  face the market confidently

  and influence buyers.
• Well-connected with a

  good network in the commodity / FMCG industry

  .
• A true

  go-getter with result-oriented mindset

  .
• Proactive, self-motivated, and target-driven personality.

• Willing to travel extensively

  within the assigned territory.
• Preferably with experience in

  Atta, Maida, Sooji, or other commodity food product sales

  (bulk & retail).

Interested candidate can share your CV to hr2@klrf.in / recruitment@klrf.in

Contact Person: Ms.Vaishnavi, HR Executive

Contact Number: 7539976131, 7539974638