Sales Manager - Plotting Project

Key Responsibilities

• Deliver sales bookings for plots within defined timelines.
• Manage incoming leads, site visits, presentations, and negotiations to close deals.
• Develop and nurture channel partner and broker networks in Nanded and surrounding areas.
• Maintain updated sales pipelines and report weekly to management.

Marketing Strategy & Execution

• Prepare local marketing plans (print, outdoor, digital, events) with management guidance.
• Coordinate cost-effective campaigns such as hoardings, newspaper ads, local WhatsApp groups, roadshows, and exhibitions.
• Identify and onboard marketing vendors (printers, designers, digital agencies) as required.
• Track ROI of each campaign to refine strategy.

Customer Relationship Management (CRM)

• Manage all post-booking processes including:
• Issuance of booking forms, demand letters, and receipts.
• Payment collection tracking with reminders and escalations.
• Support for Agreement to Sell, Sale Deed, and registration.
• Possession coordination, including NOCs and final handover formalities.
• Maintain customer database in

  CRM tools

  such as:

• Excel-based trackers

  for lead status, bookings, and collections.

• Real estate CRM platforms

  (e.g., Sell.Do, LeadSquared, or HubSpot if adopted) for centralized lead and customer tracking.

WhatsApp Business & Email CRM tools

• Generate MIS reports for management: lead funnel, sales progress, payment collection status, customer issue log.

Skills & Competencies

• Proven experience in real estate sales (plots/land experience preferred).
• Strong knowledge of the Nanded market and customer profiles.
• Ability to create and execute marketing campaigns with limited resources.
• Excellent communication, negotiation, and closing skills.
• Strong organizational skills to manage sales, CRM, and marketing simultaneously.
• Hands-on knowledge of CRM tools: MS Excel (pivot, dashboards), WhatsApp Business, and willingness to learn advanced CRMs like Sell.Do or LeadSquared.

Key Performance Indicators (KPIs)

• Sales Targets:

  % of 48 plots sold vs. defined timeline.

• Revenue:

  Total sales value achieved.

• Collections:

  On-time receipt of customer payments.

• Marketing Effectiveness:

  Leads generated per campaign, cost per lead, and ROI.

• CRM Efficiency:

  Accuracy of lead/customer data, speed of response, and customer satisfaction ratings.

• Customer Delivery:

  Smooth documentation, registration, and timely possession handovers.