Sales Development Representative (Edtech)

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Mission

Fill the top of the funnel. You’ll book qualified meetings with school principals, academic coordinators, and coaching owners so our AEs can run pilots and close multi-campus rollouts of Gyanis Flow

What you’ll do

• Build and own territory prospect lists (schools, chains, coaching hubs) with accurate decision-maker contacts.
• Run multi-channel outbound: email, calls, WhatsApp Business, LinkedIn, event follow-ups.
• Hold crisp discovery to qualify pain, authority, need, timeline; secure demo times with all stakeholders.
• Write tight outreach: 6-step cadences, objection-ready replies, and reminder flows that actually get shows.
• Keep CRM spotless: stages, next steps, notes, and meeting recordings.
• Partner with AEs on handoffs, calendar alignment, and pilot prep; loop back learnings to Marketing.
• Support city workshops/teacher meets with pre-event invites and post-event follow-ups that convert.

What success looks like

• 40–60 quality touches/day
• 30+ SQLs/month per rep
• Demo-set rate ≥25%, demo-show ≥70%
• List growth: +150 new qualified accounts/month with verified contacts
• CRM hygiene ≥95% complete fields, zero stale next steps

30/60/90 outcomes

• 30 days:

  Ramp on product talk-track; territory lists live; first 20 SQLs; demo-show ≥60%.

• 60 days:

  30–40 SQLs/month; ≥3 pilots influenced; objection library contributions.

• 90 days:

  Consistent 30+ SQLs/month with demo-show ≥70%; repeatable playbook for your territory.

You’ll be great at this if you have

• 0–3 years in outbound SDR/BDR or admissions/counselor roles; edtech/SaaS to institutions is a plus.
• Strong writing and call presence; comfort with WhatsApp Business etiquette for schools/coaching.
• Discipline with cadences and follow-ups; you live in the CRM.
• Scrappy research skills to find the real decision-maker and get a warm intro.

Tools you’ll use

HubSpot/Zoho CRM, Outbound sequencer (Outplay/SmartReach/HubSpot Sequences), Exotel/TeleCMI, WhatsApp Business API, Google Workspace.

Compensation

• Base + variable on SQLs and demo-shows with accelerators for sustained over-performance. Simple, transparent plan.