Sales Customer Relationship Manager (CRM)

5 - 8 years

4 - 5 Lacs

Posted:None| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role Overview:

The Sales CRM is responsible for ensuring a seamless customer journey from inquiry to vehicle delivery and beyond. The role focuses on customer engagement, timely follow-ups, documentation support, and building strong customer relationships to drive customer satisfaction, repeat purchases, and referrals.

Key Responsibilities:

1. Customer Interaction & Relationship Building

  • Welcome and assist walk-in customers at the showroom.
  • Maintain regular communication with customers through calls, WhatsApp, and email.
  • Conduct timely follow-ups on leads, inquiries, and test drives.
  • Handle customer queries and ensure they receive complete information about vehicles and offers.

2. Sales Process Support

  • Coordinate with the sales team for smooth handling of customer requirements.
  • Assist customers with booking, finance, insurance, and documentation processes.
  • Track the status of vehicle delivery and keep customers informed at every stage.
  • Ensure all commitments made during sales are fulfilled.

3. Post-Sales Engagement

  • Follow up with customers after delivery to ensure satisfaction.
  • Collect customer feedback on the buying experience.
  • Encourage customers for referrals and repeat purchases.
  • Promote value-added services (extended warranty, accessories, AMC, etc.).

4. Reporting & Coordination

  • Maintain and update customer data in CRM software.
  • Generate daily/weekly/monthly reports on leads, follow-ups, and customer satisfaction.
  • Coordinate with finance, insurance, and delivery teams for smooth customer handling.
  • Share customer insights and suggestions with management.

Key Skills & Competencies:

  • Excellent communication and interpersonal skills.
  • Strong follow-up and relationship management abilities.
  • Customer-focused with problem-solving attitude.
  • Knowledge of automotive products and financing options.
  • Proficiency in MS Office and CRM software.

Contact Person:

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