Regional Manager - Admissions & Marketing

10 - 12 years

10 Lacs

Posted:8 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Position: Regional Manager – Admissions & Marekting

Department: Admissions & Outreach
Location: Noida.
Employment Type: Full-Time / On-site
Reporting To: AVP – Admissions & Marekting

Job Summary:

The Regional Manager – Admissions & Marketing is responsible for driving student enrollments and achieving admission targets across the assigned region. This role involves managing outreach activities, counseling teams, channel partners, and coordinating with academic departments to ensure smooth execution of the admission process. The ideal candidate will have a strong background in student recruitment, regional marketing, and relationship management within the higher education sector.

Key Responsibilities:

1. Admission Planning & Target Achievement

  • Drive admissions across UG, PG, and professional programs through various channels.
  • Monitor daily/weekly performance reports and ensure timely achievement of admission goals.

2. Team Management & Operations

  • Lead, motivate, and train a team of Admission Counselors / Executives within the region.
  • Oversee admission operations including counseling, documentation, and follow-ups.
  • Ensure adherence to institutional admission policies, processes, and compliance norms.

3. Outreach & Business Development

  • Identify and engage with schools, colleges, consultants, and channel partners to increase brand reach.
  • Organize and represent the institution at education fairs, seminars, webinars, and career guidance sessions.
  • Build strong relationships with principals, educators, and academic stakeholders in the region.

4. Marketing & Lead Generation

  • Collaborate with the central marketing team to execute regional campaigns (digital, print, and on-ground).
  • Track leads from multiple sources (online inquiries, walk-ins, partner referrals, etc.) and ensure effective conversion.
  • Conduct competitor analysis and provide insights for improving outreach strategies.

5. Reporting & Coordination

  • Prepare periodic performance and admission status reports for management review.

Qualifications & Experience:

  • Graduate / Postgraduate in Marketing, Business Administration, or related field.
  • 10-12 years of experience in student recruitment, admissions, or educational sales, preferably in universities or higher education institutions.
  • Strong knowledge of regional markets, education trends, and admission cycles.
  • Experience in managing teams, meeting sales/admission targets, and handling multi-location operations.

Skills & Attributes:

  • Excellent communication, presentation, and interpersonal skills.
  • Strategic thinking with strong data-driven decision-making ability.
  • Strong leadership and team management skills.
  • Willingness to travel extensively within the region.

Job Types: Full-time, Permanent

Pay: Up to ₹85,000.00 per month

Benefits:

  • Health insurance
  • Paid sick time
  • Provident Fund

Application Question(s):

  • Do you have any experience of working in Education Industry?

Education:

  • Master's (Required)

Experience:

  • Marketing: 10 years (Required)

Location:

  • Noida H.O, Noida, Uttar Pradesh (Required)

Willingness to travel:

  • 25% (Required)

Work Location: In person

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Amity University

Higher Education

Noida

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