Public Relation Senior Executive

2 - 3 years

4 - 7 Lacs

Posted:17 hours ago| Platform: Naukri logo

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Work Mode

Work from Office

Job Type

Full Time

Job Description

Experience:

2-3 Years

Role Summary

The public relations (PR) Sr Executive is the chief person responsible for all communications, public relations, and public affairs in an organization. He/she runs a team that will work on setting the right image for the company s brand among its audience. The PR Sr Executive with the help of the team is responsible for conducting and managing all PR Events and Media Relations for a fastly emerging brand. This will be an exceptional opportunity to work with the dynamic team, accelerated learning and be a part of a cutting edge technology at a high growth, fast paced industry and work culture.

This position is based out of factory location (Sangareddy) - On-site

Roles and Responsibilities

  • Create innovative and engaging public relations and media campaigns.

  • Identifying local media trends and campaign objectives, build media plan with optimized media mix for print, digital and social media.

  • Collaborate with other teams such as marketing and designers to create promotional content.

  • Write, edit and review all media content and press releases.

  • Handle any PR related issue that may arise.

  • Maintain good relationships with media houses.

  • Focus on marketing the company through partnerships and advertising.

  • Keep up with media and audience opinions regularly.

  • Study PR trends and use best practices.

  • Develop creative messaging strategies to advertise the brands strategies and create quality PR contents such as visuals, digital contents, video and brand messages together with media, influencers and partners.

  • Plan, develop and organize local and global PR events targeting media and target consumers

  • Carry out Product Placement and star marketing activities to increase visibility on media.

  • Guild, assign and supervise agencies (media, PR, event, production and digital)

  • Regularly submit PR reports


What to Expect

  • Hands-on experience in creating innovative campaigns to engage with the public and media

  • Exposure to marketing campaigns and media relations.

  • Collaboration with micro bloggers, social media influencers and automotive product reviewers

  • Learn on the job regarding the best practices in public relations.

  • Exposure to the field of public relations and its various responsibilities.


Requirements

  • Bachelors degree in Public Relations, Journalism or related field.

  • Prior experience with media or public relations.

  • Experience with PR campaigns and media management.

  • Excellent writing, oral presentation and communication skills.

  • Basic knowledge of computers and writing software (MS Office).

  • A strong presence of mind and analytical skills.


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