Product Marketing Specialist

Product Marketing:

• Develop and implement product marketing strategies for dermatology products.
• Plan and execute product launches and promotional activities targeting dermatologists and other medical professionals.
• Conduct market research to understand customer needs, competitor landscape, and emerging trends in the dermatology market.
• Create compelling marketing materials such as brochures, presentations, and scientific content tailored to dermatologists.

Communication with Medical Professionals:

• Establish and maintain relationships with dermatologists at top-tier institutions such as AIIMS and renowned medical colleges.
• Arrange and coordinate meetings, seminars, and workshops with dermatologists to discuss new products, research, and treatment options.
• Provide product training and scientific information to healthcare professionals, ensuring they are well-informed about the benefits and usage of our products.
• Represent the company at medical conferences, workshops, and events related to dermatology.
• Collaboration with Sales Teams:
• Work closely with the sales team to support and execute marketing initiatives, ensuring alignment between marketing strategies and sales targets.
• Assist in providing feedback from dermatologists and key opinion leaders to refine product positioning and marketing strategies.

Market Analysis and Reporting:

• Monitor industry trends, competitor activities, and customer feedback to identify new opportunities for product promotion and differentiation.
• Provide regular reports on the effectiveness of marketing campaigns and product performance.

Required Skills and Qualifications:

Educational Qualification:

• B.Pharma or M.Pharma (preferred) from a recognized institution.
• Experience:
• Minimum of 2+ years of experience in Product Marketing within the pharmaceutical industry, preferably with a focus on dermatology.
• Proven track record in establishing and maintaining relationships with dermatologists and other healthcare professionals.
• Experience communicating and collaborating with medical professionals at institutions like AIIMS, medical colleges, or equivalent healthcare organizations is a significant plus.

Skills:

• Strong understanding of dermatology products, treatments, and market dynamics.
• Excellent communication and interpersonal skills, with the ability to engage with high-level medical professionals.
• Ability to design and execute marketing strategies with attention to detail.
• Proficient in Microsoft Office and CRM software.
• Ability to work independently and as part of a team, managing multiple projects simultaneously.

Additional Skills (Preferred):

• Experience in organizing medical seminars, workshops, and events for healthcare professionals.
• Knowledge of digital marketing platforms and strategies for product promotion in the healthcare industry.

Why Join MRHM Pharma Pvt Ltd?

MRHM PHARMA PVT LTD is a leading dermatology company India , Directors with 35 years of experience in Dermatology Market