Product Marketing Manager

3 - 7 years

0 Lacs

Posted:23 hours ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Product Marketing Manager at Linnk in Kochi, you will play a crucial role in bridging the gap between product, market, and customer. Your role will be instrumental in defining clear product positioning and messaging that reflects Linnk's value globally. You will collaborate with product, design, and sales teams to support launches and feature adoption, conduct market and competitor research to identify opportunities and product gaps, and contribute to GTM strategies and demand-generation campaigns. Additionally, you will create and manage product marketing content such as sales decks, landing pages, and case studies. Tracking adoption and market impact will also be part of your responsibilities, providing valuable feedback into product development and roadmap planning. Key Responsibilities: - Define clear product positioning and messaging that reflects Linnk's value globally. - Collaborate with product, design, and sales to support launches and feature adoption. - Conduct market and competitor research to identify opportunities and product gaps. - Create and manage product marketing content (sales decks, landing pages, case studies, etc.). - Contribute to GTM strategies and demand-generation campaigns. - Track adoption and market impact, providing feedback into product and roadmap. Qualifications: - 3+ years of experience in product marketing, preferably in B2B SaaS. - Strong communication and storytelling skills. - Ability to simplify complex product concepts into clear, engaging messaging. - Exposure to AI-driven products, SaaS, or HR/Finance tech is a plus. - Strong problem-solving and analytical thinking. - Comfortable working in a fast-paced, global environment with cross-functional teams.,

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