Producer-Brandlabs

Inc42 Media is looking for a Producer to ideate and execute digital content, brand awareness campaigns, and strategic partnerships..The role will work closely with sales, editorial, video, and marketing teams to define content, events and IPs under BrandLabs that address client needs. Also, manage end-to-end execution for all assigned projects and ensure goals, milestones, and client deliverables are met on time and within budget.
Additionally, the Producer will curate, manage, and coordinate speakers across Inc42’s events, IPs, and editorial initiatives — building relationships, expanding the speaker network, and ensuring seamless participation across projects. Inc42 is India’s leading digital media & research platform on a mission to build & serve India’s tech & startup economy. Born in January 2015, Inc42 has become the leading source for news & analysis on India’s rapidly growing internet economy. Inc42, with over 30,000+ published stories, 50+ research reports, 100+ conferences & events & having featured 1000s of entrepreneurs, now reaches over 50 Mn+ tech leaders & professionals every month. In 2020, we introduced Inc42 Plus, our membership program designed to help industry leaders & professionals stay ahead in India’s tech economy with premium tools & analysis. With 10,000+ members already, Inc42 Plus is now India’s fastest growing media subscription. Recognized & cited globally by the likes of Quartz, Forbes, The Economist, The Huffington Post, Business Insider, CBInsights & more. Primary Responsibilities:
Videos / Podcasts Ideating new video concepts for clients. Research, script, produce and package video stories Execute end-to-end production for both online and physical:
Podcast Reel-format content Video stories for website & social media Webinars/Panel discussions Roundtables Event Highlights Manage production workflow:
A. Speaker outreach, confirmation, and coordination B. Virtual Recording/shooting C. Onground production (shoot, set ups) D. Post-production (would require working closely with the video editors) E. Build marketing content for promoting the videos Events - IPs & Roundtables Collaborating for events of Inc42 Media as a part of the event curation team Your role would require you to be the single point of contact for all the coordination between the client, speaker, curation, and marketing team at Inc42 Working closely with the curation team on backstage setups, in-house dry runs, designs, and other event-related requirements Working with the marketing team on planning and execution of event promotion content (both pre and post) Guest Desk & Speaker Management Speaker Database Management:
Build and maintain a robust database of potential speakers across industries. Categorise speakers by expertise, geography, seniority, and relevance. Continuously identify emerging voices and industry leaders through strong research. Project-Specific Speaker Curation: Understand project themes and curate speaker lists accordingly for:
Conferences Summits Courses Video IPs & Editorial properties Client Events: Roundtables & Panel Discussions
Outreach & Coordination: Manage end-to-end communication, including:
Craft compelling outreach messages and invitations. Conduct Pre-sync calls & Session briefings Day-of-event coordination: Liaise with internal teams—content, logistics, marketing—to ensure seamless execution.
Networking Build and maintain a strong network of industry leaders and potential speakers. Represent Inc42 professionally to founders, CXOs, investors, and ecosystem partners. Articles Ideating concepts of native content for clients Writing feature articles for clients with the use of exhaustive research from primary and secondary sources and also revising/reviewing articles, marketing content, proposals based on feedbacks Ensure Inc42’s editorial guidelines and rules are followed even in branded content Professional Traits Bachelor’s or Master’s degree in Journalism, Mass Communication, English, or a related field. Exceptional communication skills (written and verbal) with strong interpersonal abilities. 3–5 years of experience across content production (videos, events, and articles), including ideation, scripting, packaging, and speaker acquisition or similar roles in media/events. Experience conducting video interviews with confidence and a strong on-camera presence is a major plus. Proven expertise in managing the end-to-end production lifecycle — pre-production, production, and post-production — across both virtual and on-ground shoots. Proficiency with Google Docs, Google Sheets, and WordPress. A startup-savvy mindset, comfortable working in a fast-paced, evolving environment. Strong organisational capability with the ability to prioritise, multitask, and manage multiple workstreams efficiently. Excellent time management with the ability to thrive under tight deadlines, both independently and in collaboration with cross-functional teams. High adaptability with the ability to navigate shifting priorities and handle unforeseen challenges. Proactive approach to spotting, anticipating, and resolving challenges — especially within speaker acquisition and coordination workflows. What We Offer A fast-paced, high-impact role at India’s leading startup media platform. The opportunity to work closely with startup founders, investors, and top business leaders. Ownership across projects, high creative freedom, and room for rapid growth. A collaborative, innovative environment with exposure to India’s tech ecosystem at the highest levels.