Presales Lead

Role & responsibilities

Pre-Sales:

• Lead and manage the pre-sales team to ensure timely response to all inbound and outbound customer inquiries.
• Develop and implement lead qualification frameworks to identify high-intent buyers and allocate to appropriate sales verticals.
• Work closely with digital and offline marketing teams to drive conversion-focused campaigns.
• Monitor key KPIs: lead-to-site visit ratio, site visit-to-booking ratio, and overall pre-sales efficiency.
• Reporting: Publishing daily, weekly, monthly reports to the relevant stake holders. Efficiently use salesforce CRM to track and optimize team performance.
• Collaborate with the CRM and tech teams to automate and enhance the lead nurturing journey.
• Ensure brand-aligned communication and high-quality customer interactions at every touchpoint.
• Training pre-sales team includes both project training & soft skills. Solve customer queries.

Loyalty & Relationship Management:

• Execute loyalty strategy tailored for HNI and UHNI clientele in the luxury real estate segment.
• Execute personalized engagement programs, exclusive events, and appreciation initiatives to enhance post-sale relationships along with marketing team.
• Work closely with CRM and marketing to track customer satisfaction, referral trends, and lifetime value metrics.
• Create and manage referral and repeat purchase programs.
• Build alliances with premium lifestyle, hospitality, and service brands for co-branded loyalty offerings.
• Create an annual calendar for loyalty events, take approvals and execute with help of sales & marketing team.
• Make sure personalized festive greetings, birthday wishes are going to Loyalty customers
• Manage customer, employee & vendor loyalty programmes.

Requirements:

• MBA or equivalent degree in Marketing, Business, or a related field.
• 2.55 years of experience in pre-sales, CRM, loyalty or relationship management roles. 1 year preferably in luxury real estate, premium hospitality, or high-end consumer services.
• Strong understanding of HNI customer behavior and preferences.
• Excellent communication, leadership, and analytical skills.
• Proficiency in CRM platforms (e.g., Salesforce) and customer engagement tools.

Proven ability to lead high-performance teams and collaborate cross-functionally.

Preferred candidate profile

• Customer-obsessed with a service excellence mindset
• Strategic thinker with a data-driven approach
• High emotional intelligence and refined interpersonal skills
• Entrepreneurial, with a bias for action and innovation