PPC Analyst

Job Title: PPC Analyst

Location: Service N Sure

2nd Floor

The Statement, Golf Course Rd, Sector 43, Gurugram, Haryana 122002

https://maps.app.goo.gl/dtuozs6d2DUHPPXX6?g_st=ic

Experience: 1–3 Years

Employment Type: Full-Time

Department: Digital Marketing

Job Summary:

We are looking for a results-driven PPC Analyst to manage and optimize pay-per-click campaigns across various platforms. The ideal candidate will have hands-on experience in running Google Ads, Bing Ads, and paid social media campaigns with a strong understanding of performance metrics, bidding strategies, and keyword research.

Key Responsibilities:

Plan, execute, and optimize PPC campaigns on Google Ads, Bing, Facebook, LinkedIn, etc.

Conduct keyword research and competitor analysis to improve campaign performance.

Monitor daily performance metrics to understand effectiveness of campaigns.

Prepare weekly and monthly performance reports.

Manage ad copy creation, landing page testing, and audience targeting.

Track KPIs such as CTR, CPC, Quality Score, ROAS, and conversions.

Collaborate with the content, SEO, and design teams for campaign alignment.

Keep up to date with trends and best practices in search engine marketing and paid advertising.

Requirements:

Bachelor's degree in Marketing, Business, or any field.

1–3 years of proven experience in PPC campaign management.

Google Ads Certification (preferred).

Proficient in Google Analytics, Google Tag Manager, and similar tools.

Strong analytical and reporting skills.

Excellent communication and time management skills.

Job Type: Full-time

Pay: ₹20,000.00 - ₹35,000.00 per month

Work Location: In person