Performance Marketing Manager – Hospitality (Restaurants, Hotels & Resorts)

About the Role

Performance Marketing Manager

This role blends creativity with performance — ideal for someone who understands how to market experiences online with a strong ROI focus.

Key Responsibilities

• Plan, execute, and scale paid media campaigns across platforms like

  Google Ads, Meta (Facebook/Instagram), YouTube, and programmatic channels

• Run high-converting campaigns for

  room bookings, table reservations, events, retreats

  , and seasonal packages
• Optimize campaigns for CPL, CPA, ROAS, and conversion rates based on property-specific goals
• Collaborate with design and content teams to develop performance-driven creatives
• Track and report campaign performance, attribution, and customer acquisition trends
• Own retargeting strategy to drive repeat visits and upsells (spa, dining, upgrades, etc.)
• Partner with OTAs, aggregators, and affiliate platforms for extended reach
• Ensure ad messaging, creatives, and landing pages reflect brand tone and offerings
• Work closely with the CRM team to nurture leads and boost LTV

Requirements

• 3–6 years of hands-on experience in performance marketing
• Proven success in hospitality, F&B, D2C, or luxury experience-driven verticals
• Deep understanding of customer journeys for travel, dining, and stays
• Proficiency in Meta Ads, Google Ads, and performance dashboards
• Strong grip on analytics tools – Google Analytics (GA4), Excel, Looker, etc.
• Experience with CRM tools, tracking setups (UTMs, GTM), and retargeting platforms
• Creative eye for hospitality content and ability to optimize visual performance

Good to Have

• Experience marketing luxury or boutique hotels, premium restaurants, or experiential resorts
• Knowledge of OTA performance, aggregator marketing, or influencer performance campaigns
• Understanding of seasonality, peak-time optimization, and high-ticket customer acquisition

Email - hr@nextagmedia.com

Whatsapp : 8292943921