Performance marketing expert

We are seeking a highly skilled and fast-moving Meta & Google Ads Specialist who excels in lead generation, sales-driven campaigns, and cross-platform promotions. The ideal candidate is proactive, performance-obsessed and stays ahead of the curve with the latest trends and AI tools in digital advertising.

You’ll be responsible for planning, launching, optimizing, and actively managing ad campaigns that deliver real results for our clients — across industries like education, real estate, events and more.

Key Responsibilities:

• Plan and execute high-converting lead generation campaigns on Meta (Facebook/Instagram) and Google Ads (Search, Display, YouTube)
• Use remarketing, lookalike/similar audiences, custom audience strategies to maximize leads and conversions
• Monitor ad performance daily and tweak creatives, targeting, or budgets for best ROI
• Implement cross-platform promotion strategies (e.g., FB-Google synergy, WhatsApp-Instagram funnels)
• Be hands-on with AI tools (like AdCreative.ai, Copy.ai, Performance Max optimizers, etc.) for faster and better output
• Provide daily/weekly lead updates to clients and maintain visibility of campaign progress
• Be available and proactive even on weekends to share hot leads or address urgent updates
• Work closely with content, design, and strategy teams to ensure message and creative alignment

Required Skills & Qualifications:

• Proven experience with Meta Ads Manager and Google Ads (Search, Display, Video)
• Strong understanding of conversion tracking, pixels, analytics, and event setups
• Familiarity with landing page strategy, lead forms and CRM integrations (e.g., Zapier)
• Deep understanding of sales funnels, performance KPIs, and campaign testing
• Working knowledge of AI tools in marketing
• Ability to analyze data and make quick decisions to improve results
• Fast turnaround time, organized, and responsive to clients

Bonus :

• Experience in SaaS, real estate, education, or event-based industries
• Familiarity with WhatsApp automation tools, chatbot integrations, and CRM syncing
• Knowledge of TikTok Ads, LinkedIn Ads, or Twitter Ads

To Apply:

Send your resume, portfolio (screenshots of past campaigns or results) and a short note on your best-performing campaign to Shwetaj@bitwiseonline.com

Job Type: Full-time

Pay: ₹8,836.66 - ₹20,000.00 per month

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus

Experience:

• Meta Ads: 1 year (Required)

Location:

• Makarba, Ahmedabad, Gujarat (Preferred)

Work Location: In person