Performance Marketing Executive

As a Digital Marketing Specialist with over 3 years of experience, you will be responsible for planning and optimizing digital campaigns across various platforms while staying within the allocated budget. Your role will involve ensuring precise targeting and tracking of campaigns to maximize effectiveness. In this position based in Kolkata, you will collaborate with creative teams to develop innovative strategies and analyze performance metrics to enhance return on investment (ROI). It will be your duty to maintain detailed reports and dashboards to track the progress of campaigns and identify areas for improvement. As a proactive team member, you will work towards reducing inefficiencies in ad spend and adjusting strategies based on emerging trends and feedback from management. Your ability to adapt quickly to changing circumstances will be crucial in achieving successful campaign outcomes. Join our team and play a vital role in driving the success of our digital marketing efforts by leveraging your expertise and skills in campaign optimization and analysis.,