Performance Marketing Executive

Job Title: Performance Marketer (Full-Time)

📍 Location: Noida (Work from Office)

💼 Experience Required: 2 Years

About Yellow Octo LLP

Yellow Octo is a group of social entrepreneurs revolutionizing the world of marketing and

advertising consultancy.

We offer world-class marketing and business strategy packages, maintain a global clientele, and

provide end-to-end solutions for every business's needs.

Role Overview

We’re hiring a Performance Marketer to take the lead on running high-impact campaigns for

fashion and clothing brands. The ideal candidate will be responsible for driving results across

marketplaces like Amazon and Myntra, as well as platforms like Google Ads and Facebook

Ads.

You’ll collaborate closely with creative, strategy, and analytics teams to plan and optimize

performance campaigns that convert interest into sales.

Key Responsibilities

 Plan and execute high-ROI campaigns across Amazon, Myntra, and similar e-commerce

platforms

 Manage paid ad campaigns across Google, Facebook, and Instagram

 Analyze and report on performance metrics like ROAS, CAC, and CTR

 Optimize campaigns based on data insights and A/B testing

 Develop performance-driven strategies for fashion and apparel campaigns

 Work with internal teams to create conversion-friendly content and creatives

 Stay ahead of digital trends, marketplace algorithms, and ad policy updates

Requirements

 1–2 years of hands-on experience in performance marketing, specifically for fashion/ecommerce brands

 Expertise with marketplace advertising (Amazon, Myntra) and paid media (Google,

Meta)

 Strong understanding of campaign targeting, bidding, and performance tracking

 Ability to independently manage budgets and conversion goals

 Excellent analytical skills and communication abilities

What You’ll Gain

 Work in a mission-driven, fast-paced startup environment

 Take ownership of fashion-focused campaigns from start to finish

 Collaborate with founders and senior marketers on real client projects

 Growth opportunities based on your campaign performance and initiative