Performance Marketer

Job type

Location

Company Description

That's Creative is a global creative agency that provides innovative solutions to help brands achieve their business goals. The team at That's Creative is composed of professionals with diverse skillsets who collaborate to deliver exceptional ideas for clients across different industries worldwide.

Role Description

Performance Marketer

Key Responsibilities

• Plan, launch, and optimise paid ad campaigns across Meta, Google, Amazon, and other relevant platforms.
• Manage and optimise Shopify and WordPress stores for better funnel performance.
• Analyse data to improve CTR, ROAS, and Conversion Rates (CRO).
• Create compelling video hooks and ad creatives to capture attention and drive engagement.
• Conduct A/B testing for creatives, copies, and landing pages.
• Monitor daily ad spends, track KPIs, and ensure efficient budget utilisation.
• Collaborate with clients to understand their business goals and provide performance-driven strategies.

Qualifications

• Minimum 2 years of experience in D2C performance marketing.
• Proven track record of managing ₹60 Lakhs+ ad spend in a year.
• Hands-on expertise in Meta Ads Manager, Google Ads, and Amazon Ads.
• Experience with Shopify and WordPress.
• Strong knowledge of CRO principles, audience targeting, and retargeting strategies.
• Ability to conceptualise and execute engaging video ads with high-performing hooks.
• Analytical mindset with proficiency in data interpretation and campaign reporting.
• Excellent communication skills and client-facing experience.

hr@thatscreative.co