Performance Marketer

Position: Digital Marketing Executive

Key Responsibilities:

• Plan and execute digital marketing campaigns across various channels (Google Ads, Facebook, Instagram, LinkedIn, etc.).
• Manage social media accounts and create engaging content to increase brand visibility and engagement.
• Optimize website and landing pages for SEO to improve search engine ranking.
• Track, analyse, and report on digital campaign performance using analytics tools (Google Analytics, etc.).
• Handle email marketing campaigns and database management.
• Manage paid ad campaigns (PPC) to maximize ROI.
• Research industry trends and competitor activities to enhance digital strategies.
• Collaborate with the design and content team to develop creatives and promotional materials.
• Drive lead generation and online brand awareness initiatives.

Key Skills:

• Strong knowledge of SEO, SEM, PPC, Google Ads, and social media marketing.
• Hands-on experience with tools like Google Analytics, Search Console, Facebook Ads Manager, etc.
• Good content writing and creative thinking skills.
• Strong communication, analytical, and problem-solving abilities.

Qualification & Experience:

• Bachelor’s degree in Marketing, Business, or related field.
• 1–2 years of experience in digital marketing preferred (Freshers with strong knowledge may apply).
• Certification in Digital Marketing (Google/Facebook/HubSpot) will be an added advantage.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹35,000.00 per month

Benefits:

• Cell phone reimbursement
• Leave encashment

Experience:

• Social Media Marketing : 1 year (Preferred)

Work Location: In person