National Key Account Manager - Modern Trade

3 - 8 years

20 - 27 Lacs

Posted:4 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Location: Pune
Company description
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella , Tic Tac , Ferrero Rocher , Raffaello , Kinder Bueno and Kinder Surprise . As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.
Diversity Statement
About the Role:
If you re looking for a role with variety, this is it. As a National Key Account Manager your main focus will be to drive sales development across a number of clients. You ll work alongside the head of Accounts to build brilliant relationships with a breadth of clients define sales strategies, targets, programs, commercial initiatives and promotional policies.
Main Responsibilities:

Volume Delivery:

  • Responsible for the overall performance of assigned Modern Trade key accounts
  • Deliver the overall sales objectives, supervises, fine-tunes and monitors the execution and to take pro-active initiatives to cease every opportunity to increase the sales in accordance with the companies policies and strategies

Develop business plan:

  • Assist the MT Head in making volume plans for the MT Chains
  • Planning visibility, activations for festivals & events for each brand as per the marketing plans
  • Prepare plans on the spends needed for each chain
  • Assist in sharing necessary information for preparing manpower plan for the year

Negotiation with MT Chains for TOT & JBP

  • Identification of mismatches between chains within formats
  • Developing a tactical bridge to help support the shift
  • Work the plan month on month for achievement of numbers planned
  • JBP & TOT Closure

Developing people

  • Identifying high potential people in the team and continuously mentor them
  • Evaluating them on the requirements of the next level
  • Provide on the job training as well as classroom training on periodic basis

Managing spends in MT chains

Tracking activities for
  • Sales hence ROI
  • Costs

In-store execution (Availability, visibility & activations)

  • Work with logistics to plan, analyze, and forecast customers needs and to ensure on-time and complete delivery
  • Coordinate with TMM and RKAMs on visibility /activation execution
  • Planogram/MBQ/ARS maintenance in coordination with retailer
Who we are looking for:
Min. Bachelor s Degree in Economics or Marketing
At least 3 years experience in similar roles as KAM Fluency in English Proven sales experience with a track record of hitting targets Experience in category, customer and channel marketing Knowledge of commercial and office software (e.g. Excel, PowerPoint) Knowledge of the P&L
How to be successful in the role and at Ferrero:
We encourage all our people to think creatively to set personal targets and objectives and push new, better ways to work. Employee contribution and engagement at Ferrero is based on the individual, team and organization dimension, so should have the ability to work independently, as a part of the team and be able to build proper relations with stakeholders at all levels. A demonstrable consumer-focused attitude and autonomy in managing relationships will help you in building your position among stakeholders and achieving expected sales outcomes.

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Ferrero India logo
Ferrero India

Food Manufacturing & Confectionery

Gurugram

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