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Marketplace Organic Growth Manager

Marketplace Organic Growth Manager

Rubick.AI

7 - 12 years

10 - 14 Lacs

bengaluru

Posted:7 hours ago| Platform:

Apply

Skills Required

digital marketing algorithms competitor analysis infographics google sheets dashboards tracking research on-page optimization excel seo strategies marketing smo written communication google analytics seo content optimization communication skills

Work Mode

Work from Office

Job Type

Full Time

Job Description

1. Marketplace SEO & Discoverability

*Develop and implement

SEO strategies for marketplace platforms

to boost organic visibility and keyword rankings.

*Conduct

keyword research

using marketplace tools (e.g., Amazon Brand Analytics/A9, Flipkart Search Insights) to identify high-volume and high-conversion search terms.

*Optimize

titles, bullet points, descriptions, and backend keywords

for better ranking and click-through rates.

2. Product Content Optimization

*Ensure product pages (PDPs) have

high-quality, keyword-rich content

, accurate attributes, and enhanced A+ / rich content for better engagement.

*Work with design and content teams to improve

images, infographics, and comparison charts

that drive organic conversions.

*Maintain brand tone and consistency across listings and categories.

3. Category & Competitor Analysis

*Track

category trends, algorithm changes, and competitor ranking movements

to identify optimization opportunities.

*Benchmark keyword performance and content effectiveness against competitors.

*Identify gaps in catalog or assortment that impact organic visibility.

4. Review & Conversion Enhancement

*Improve organic ranking signals by

increasing product reviews, ratings, and engagement metrics

through ethical and platform-compliant methods.

*Collaborate with customer success and operations teams to

enhance fulfillment, delivery speed, and return metrics

, which impact ranking algorithms.

5. Analytics & Reporting

*Track and report weekly metrics including

organic traffic, keyword positions, and conversion rates

*Analyze performance by SKU, category, and platform to drive continuous improvement.

*Share actionable insights with brand, content, and merchandising teams.

Qualifications:

*Bachelor s degree in Marketing, Business, or related field.

*7+ years of experience in

eCommerce SEO, marketplace management, or content optimization

*Strong understanding of

Amazon, Flipkart, Myntra, and Nykaa ranking algorithms

and search behavior.

*Proficiency in

Excel, Google Sheets, and marketplace analytics dashboards

*Experience with SEO or marketplace tools (Helium10, DataHawk, SellerApp, Scout Etc.) preferred.

Preferred Skills:

*Strong analytical and problem-solving mindset.

*Experience managing large catalogs across multiple marketplaces.

*Excellent written communication and keyword strategy skills.

*Up-to-date with marketplace algorithm and content trends.

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Marketplace Organic Growth Manager

Experience & Salary

Skills Required

Work Mode

Job Type

Job Description

1. Marketplace SEO & Discoverability

SEO strategies for marketplace platforms

keyword research

titles, bullet points, descriptions, and backend keywords

2. Product Content Optimization

high-quality, keyword-rich content

images, infographics, and comparison charts

3. Category & Competitor Analysis

category trends, algorithm changes, and competitor ranking movements

4. Review & Conversion Enhancement

increasing product reviews, ratings, and engagement metrics

enhance fulfillment, delivery speed, and return metrics

5. Analytics & Reporting

organic traffic, keyword positions, and conversion rates

Qualifications:

eCommerce SEO, marketplace management, or content optimization

Amazon, Flipkart, Myntra, and Nykaa ranking algorithms

Excel, Google Sheets, and marketplace analytics dashboards

Preferred Skills:

More Jobs at Rubick.AI