Marketing Specialist

As a Marketing Specialist at Ottermap, a leading provider of cutting-edge technologies and services for landscaping and facilities maintenance companies, you will play a crucial role in developing and implementing marketing strategies to promote our innovative products and services. This mid-level position requires 3 to 4 years of proven experience in marketing. To excel in this role, you should hold a Bachelor's degree in Marketing or a related field and have demonstrated expertise in developing and executing successful marketing campaigns. Strong written and verbal communication skills are essential, along with proficiency in email marketing and marketing automation tools. Experience in business-to-business (B2B) marketing and SaaS marketing would be advantageous. Additionally, you should possess excellent content creation, copywriting skills, and the ability to analyze data to drive informed decisions. Strong interpersonal skills and relationship-building capabilities are also key to this position. Your responsibilities will include developing and executing marketing strategies, conducting market research to understand customer needs, managing marketing campaigns across multiple channels, updating the company website and social media platforms, creating compelling content for various marketing materials, and collaborating with cross-functional teams to ensure brand consistency. You will also be tasked with tracking and analyzing campaign performance, maintaining client and partner relationships, and staying informed about industry trends and best practices. If you meet the qualifications and are prepared to contribute to Ottermap's success, we encourage you to submit your resume and cover letter to hr@ottermap.com. Join our dynamic sales team and be part of our commitment to delivering exceptional solutions to our valued customers.,