Marketing Specialist

What You Will Do

• Develop and implement comprehensive marketing strategies that align with KeyValue’s business objectives.
• Work on brand and marketing strategies for our products, ensuring a cohesive message that resonates with our target audience.
• Conduct market research and competitor analysis to identify new opportunities and trends in the industry.
• Create and manage digital marketing campaigns, including social media, content, SEO, SEM and email marketing.
• Collaborate with the sales and product teams to create and deliver impactful messaging and branding.
• Develop, manage, and track the performance of marketing campaigns to measure ROI and effectiveness.
• Drive customer engagement through innovative and creative marketing approaches.
• Take ownership of the marketing budget, ensuring cost-effective and impactful use of resources.
  

What Makes You a Great Fit

• MBA from a prestigious institution.
• Proven experience in marketing strategy, preferably in a B2B technology environment.
• Experience in working on product branding and marketing, with a clear understanding of how to create and promote strong product identities.
• Product brand and marketing strategy
• Basic understanding of digital marketing channels and tools.
• Excellent communication, presentation, and interpersonal skills.
• A self-starter with the ability to manage multiple projects and meet deadlines.
• Strong analytical skills and the ability to use data to drive decisions.
• Highly proactive, energetic, and results-oriented.