Marketing Manager – Sports Franchise (Full-Time, Bangalore)

Bangalore Jawans, one of the leading pickleball teams

Responsibilities

• Define and execute annual marketing and communication plans aligned with business goals
• Design and implement integrated campaigns for matches, players, and fan engagement
• Manage digital platforms including website, social media, and fan apps
• Coordinate with creative and social media agencies to ensure brand consistency and timely delivery
• Collaborate with sales teams to support sponsorship acquisition and activations
• Organize and oversee marketing for local tournaments, the league, and other major events
• Drive match-day promotions, contests, and community outreach programs
• Manage vendor relationships and oversee merchandising strategies and execution
• Oversee production of collaterals, advertisements, and media communications
• Track marketing KPIs, campaign ROI, and present regular performance reports
• Prepare and manage the marketing budget for optimal resource utilization

Qualifications

• Bachelor’s/Master’s degree in Marketing, Business Administration, Sports Management, or related field
• 5–8 years’ experience in marketing (preferably in sports, entertainment, or media)
• Proven expertise in digital marketing, sponsorship management, and brand communication
• Experience coordinating with agencies, vendors, and partners
• Strong leadership, project management, and negotiation skills
• Ability to work in fast-paced environments with tight timelines
• Passion for sports and fan engagement

What We Offer

• Opportunity to work with a leading pickleball team with national and global visibility
• Exposure to marquee sporting events and partnership ecosystems
• Competitive compensation with performance-linked benefits
• A dynamic, energetic, and collaborative work culture