Marketing Manager

Job Title : Marketing Manager

Organization: Plus Max Medical College & Hospital

Job Type : Full-Time

Industry : Healthcare & Hospital Services

Experience Level : 3 – 10 Years

Location : Manivizhundhan South, Thalaivasal, Salem District - 636 121

About Us

Plus Max Medical College & Hospital is a growing center of excellence in medical education and healthcare services, committed to quality education, advanced patient care, and community health outreach. As part of our growth and outreach initiatives, we are seeking enthusiastic and result-driven Marketing Executive to promote our academic programs, hospital services, and brand presence across regions.

Objective

To support the institution’s growth by executing marketing and outreach activities aimed at increasing student admissions, improving patients inflow, institutional visibility, and community engagement, in alignment with the hospital and college’s strategic goals.

Key Responsibilities

1. Marketing Strategy & Target Achievement

• Develop and execute comprehensive marketing strategies for hospital services and medical college admissions
• Achieve annual targets related to patient acquisition, OPD/IPD growth, and admissions
• Expand outreach across new geographic regions and referral networks

2. Team Leadership

• Build, lead, and manage a high-performing marketing and outreach team
• Set KPIs, monitor performance, and ensure accountability across functions

3. Stakeholder & Relationship Management

• Build strong relationships with doctors, clinics, diagnostic centers, schools, colleges, and referral partners
• Strengthen community engagement and institutional partnerships

4. Market & Competitor Analysis

• Conduct continuous analysis of healthcare market trends and competitor activities
• Identify opportunities to enhance service visibility and competitive positioning

5. Interdepartmental Coordination

• Coordinate with clinical, academic, administration, and admissions teams
• Align marketing efforts with service offerings, academic schedules, and capacity planning

6. Institutional Development Support

• Contribute to hospital expansion, new department launches, and academic program promotions
• Support strategic initiatives related to growth and service diversification

Ideal Candidate Profile

• MBA in Marketing / Hospital Management / Healthcare Management or equivalent
• 5+ years of proven experience in hospital or healthcare marketing
• Strong understanding of patient acquisition, referral marketing, and medical education promotion
• Experience in managing field marketing, digital campaigns, and outreach programs
• Excellent leadership, communication, and negotiation skills
• Strong network within healthcare, medical, and education sectors
• Willingness to travel extensively for outreach and promotional activities

What we Offer

• Competitive salary with performance-based incentives
• Leadership role with direct impact on institutional growth
• Opportunities to work with senior medical and academic professionals
• Travel allowances and professional development support
• Dynamic and purpose-driven healthcare environment

Apply Now or Refer a Suitable Candidate!

Email : pmch.hr@plusmax.com

WhatsApp : +91 9677756005 , +91 9942212005

Job Types: Full-time, Permanent

Benefits:

• Food provided

Work Location: In person