Marketing Manager – D2C, eCommerce & Corporate Sales

Location: Tricity-Zirakpur

Male or Female Candidates preferred

Total Vacancies-2

Salary- As per interview & candidate Experience

Employment Type: Full-time

Experience: 4–8 years (Beauty, Wellness, or FMCG industry preferred)

About the Role:

We are looking for a strategic and performance-driven Marketing Manager to oversee and grow our D2C, eCommerce, and corporate sales channels. This role will be responsible for planning and executing multi-channel marketing strategies to boost online sales, improve customer acquisition, and drive corporate partnerships.

Key Responsibilities:

Direct-to-Consumer (D2C) Marketing

• Develop and implement full-funnel D2C marketing strategies.
• Manage brand campaigns across owned channels (email, SMS, website) to improve Visibility of Brand.
• Lead loyalty programs, referral campaigns, and customer retention initiatives.

eCommerce Marketing & Sales

• Own performance on platforms like Amazon, Flipkart, Nykaa, and brand-owned eStore.
• Optimize product listings (SEO, copy, visuals, reviews).
• Coordinate paid media strategies (PPC, display, sponsored product ads).
• Track sales performance, conversions, and ROAS across platforms.

Corporate/B2B Sales & Marketing

• Build and nurture relationships with corporate clients (salons, spas, wellness clinics, retail chains).
• Create tailored marketing materials and proposals for B2B partners.
• Plan corporate gifting campaigns and partnership outreach.
• Work with product and ops teams for bulk/wholesale orders and onboarding.

Strategy, Analytics & Collaboration

• Monitor KPIs (sales growth, B2B inquiries).
• Analyze market trends, competitor moves, and customer behavior to refine marketing plans.
• Collaborate with product, content, and creative teams to align messaging across channels.

Requirements:

• Bachelor’s degree in Marketing, Business, or a related field (MBA is a plus).
• 4–8 years of marketing experience, preferably in D2C, eCommerce, or FMCG/beauty sectors.
• Proven track record in driving eCommerce sales and performance marketing.
• Experience in B2B or corporate sales (outreach, client management, presentations).
• Strong analytical skills and comfort with data dashboards, Excel, and tools like Google Analytics.
• Familiarity with eCommerce platforms (Shopify, Amazon Seller Central, Nykaa Seller Panel).
• Excellent communication, negotiation, and leadership abilities.

Nice to Have (Bonus):

• Experience in skincare or wellness industry.
• Exposure to CRM systems ,affiliate networks, or B2B marketplaces.
• Digital ad experience (Meta, Google, LinkedIn Ads).
• Strategic thinking combined with hands-on execution capability.

Job Type: Full-time

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits:

• Cell phone reimbursement

Schedule:

• Day shift

Supplemental Pay:

• Commission pay
• Performance bonus

Work Location: In person