Marketing Manager

Job Title:

Marketing Manager – Adventure Park & Outbound Training Division

Job Summary:

We are seeking a dynamic and result-driven Marketing manager to lead the marketing efforts of our renowned Adventure Park and our newly launched Outbound Training Division. The ideal candidate should have substantial experience in the travel and tourism industry and tour operations, with a proven track record in building strategic partnerships and executing effective marketing campaigns.

Key Responsibilities:

1. Adventure Park Marketing

Promote the adventure park to schools, colleges, clubs, tour operators, and corporate groups.

Design and execute group package campaigns.

Build strategic alliances with tourism agents, travel companies, and institutions.

Oversee on-site promotions and experiential marketing activities.

2. Outbound Training Promotion

Market structured outbound training programs for high school students, college youth, and corporate teams.

Collaborate with educational institutions, HR departments, and training coordinators.

Create awareness campaigns focused on team-building, anti-drug education, and personal development programs.

3. Digital & Social Media Marketing

Strategize, supervise, and optimize digital marketing campaigns.

Manage a content calendar and monitor performance on platforms like Instagram, Facebook, YouTube, and LinkedIn.

Coordinate with creative teams to develop engaging promotional content.

4. Department Leadership

Lead the marketing department independently.

Set marketing goals, budgets, and timelines.

Monitor team performance and campaign ROI.

Report regularly to top management on marketing outcomes.

Requirements:

Bachelor’s or Master’s degree in Marketing, Tourism Management, or related field.

Minimum 5 years of experience in the travel, tourism, or adventure recreation industry.

Strong network with tour operators, institutions, and corporate groups.

Proven ability to lead marketing teams and deliver tangible results.

Proficient in social media management, digital ads, and campaign analytics.

Excellent communication, negotiation, and leadership skills.

Preferred Qualities:

Passion for outdoor activities and youth development.

Energetic, innovative, and proactive mindset.

Multilingual proficiency is a plus (especially Malayalam, Hindi, Tamil and English).

Remuneration:

Competitive salary with performance-based incentives. Travel and marketing expense reimbursement as per company policy.

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹40,000.00 per month

Benefits:

• Cell phone reimbursement
• Paid time off

Work Location: In person

Application Deadline: 31/07/2025
Expected Start Date: 15/08/2025