marketing executive

Job Description

Primary Purpose To assist in the development and execution of comprehensive marketing strategies, enhancing the brand& presence, and driving business goals in the salon, beauty, and wellness industry. Key Activities And Responsibilities Contribute information, ideas, and research to help develop effective marketing strategies. Organize and oversee advertising/communication campaigns on social media platforms, exhibitions, and promotional events, ensuring they align with brand objectives and achieve full delivery. Conduct market research and analysis to evaluate trends, brand awareness, and competition ventures. Maintain relationships with vendors to ensure collaborative efforts in promotional activities. Monitor the progress of campaigns using various metrics and submit performance reports. Collaborate with managers in preparing budgets and monitoring expenses to ensure efficiency and cost-effectiveness. Develop and execute communication strategies and initiatives to promote brand messaging and engagement. Regularly interface, consult, and collaborate with cross-functional teams across the company, as well as manage relationships with social media agencies, vendors, corporate activities, and influencers. Gain a deep understanding and knowledge of the salon, beauty, and wellness industry to tailor marketing efforts effectively. Skills And Qualification Proven experience in developing marketing strategies and campaigns. Good understanding of market research techniques, data analysis, and statistical methods. Through knowledge of strategic planning principles and marketing best practices. Proficient in MS Office and familiar with marketing software and tools. Excellent communication and people skills for effective collaboration and relationship building. Strong organisational and time-management abilities, capable of handling multiple projects and deadlines. Job Type : Full-time Job Timing :- 11:00 to 7:00 Working Day s:- Monday to Saturday Skills:- Advertising and Branding Show more Show less