Marketing Coordinator

Company Description

Vistaram Realty is a dynamic and innovative real estate development company specializing in industrial park development, residential projects, and construction services. Committed to excellence and sustainable practices, Vistaram Realty creates vibrant and thriving communities with state-of-the-art facilities and infrastructures. In the residential sector, the company is known for designing exceptional living spaces, from luxurious apartments to charming single-family homes. Vistaram Realty also delivers high-quality construction services for a variety of projects, ensuring quality craftsmanship and attention to detail in every endeavor.

Role Description

This is a full-time, on-site role for a Marketing Coordinator located in Ahmedabad. The Marketing Coordinator will be responsible for coordinating and executing marketing initiatives, managing social media accounts, and creating marketing materials. The role also involves planning and coordinating events, engaging with customers, and collaborating with sales and project management teams to ensure cohesive marketing strategies. Additionally, the Marketing Coordinator will analyze market trends and customer needs to develop targeted marketing campaigns.

Key Responsibilities:

• Plan and manage 360° marketing campaigns for multiple projects, from concept to execution, across traditional and digital platforms.
• Coordinate and execute Brand activation event planning for various project launches, site activations, and promotional campaigns.
• Scout and evaluate OOH (Out-of-Home) media sites and explore innovative branding opportunities to enhance brand visibility.
• Work closely with digital marketing teams and agencies to ensure lead generation targets are met and aligned with project goals.
• Maintain and manage physical marketing materials, ensuring timely upkeep and consistent brand deliverables across all touchpoints.
• Monitor and track marketing budgets, ensuring efficient allocation of funds and achieving the highest possible returns on marketing investment (ROI).
• Consistently Provide performance insights and reporting on campaign effectiveness, with recommendations for optimization.

Qualifications

• BBA, MBA, M.Com or related field
• Proven experience / Understanding of managing multi-channel campaigns and event planning.
• Familiarity with OOH media planning and vendor coordination.
• Strong knowledge of digital marketing channels and performance metrics.
• Excellent project management and organizational skills.
• Strong communication and negotiation skills.
• Ability to multitask and manage multiple projects simultaneously in a fast-paced environment
• Understanding of marketing tools such as Google Ads, Meta Ads, CRM systems, and analytics platforms.
• Experience with marketing budget tracking and reporting tools.
• Creative mindset with a strategic approach to campaign planning and execution.