Marketing Assistant / Digital Marketing Associate

Role Description:

The Marketing Assistant / Digital Marketing Associate supports the planning, execution, and optimization of marketing campaigns across digital and traditional channels. This role plays an important part in enhancing brand visibility, engaging customers, and supporting overall marketing operations. The position offers hands-on experience across content creation, social media management, digital advertising, and marketing analytics.

Key responsibilities include assisting with the development of marketing materials, managing social media calendars, drafting posts, and supporting email marketing campaigns. The role involves helping track campaign performance, conducting market and competitor research, and preparing reports that highlight trends and opportunities. The Marketing Assistant / Digital Marketing Associate may also support website updates, SEO activities, advertising campaigns, and event coordination.

The role works closely with marketing, creative, and sales teams to ensure consistent messaging and smooth campaign execution. Strong attention to detail, creativity, and the ability to multitask are essential. This position is ideal for individuals seeking to build experience in social media marketing, content creation, digital analytics, and overall marketing strategy.

Qualifications:

• Bachelor’s degree (completed or in progress) in

  Marketing

  ,

  Communications

  ,

  Business

  ,

  Media

  , or a related field.
• Interest in digital marketing, social media, branding, and content development.
• Basic understanding of digital marketing tools and platforms (Google Analytics, Meta Business Suite, email marketing tools, or similar).
• Strong writing and communication skills with the ability to create clear and engaging content.
• Good organizational skills with the ability to manage multiple tasks and meet deadlines.
• Creative mindset with strong attention to detail and a willingness to learn.
• Familiarity with Canva, basic design tools, or content scheduling platforms is a plus.
• Ability to analyze simple metrics and assist in reporting campaign performance.
• Proficiency in Microsoft Office or Google Workspace; experience with CRM or marketing automation tools is beneficial.
• Positive attitude, proactive approach, and the ability to work well in a team environment.