Manager- Planning and Growth( Ads Vertical)

Manager- Planning and Growth(Ads Vertical)

You are responsible for:

• Develop & strengthen collaborative planning/Key Account Planning to support Ads

sales/key account managers (KAMs) to achieve their monthly targets

• Implement a methodical forecasting approach that effectively captures assumptions

changes, risks and opportunities, and uses multiple views to converge to a viable

consensus demand plan. Ensure a robust handoff to Ads KAMs to action insights that

will ensure DRR increase and increase revenues

• Use the above model to identify risks and provide timely suggestions/actionable

insights for Ads/KAMs to move/optimize Partner with relevant teams to create marketing offers for different/relevant feature

adoption

• Work with Ads KAM teams to understand product/feature feedback and build a POV

on how the product should evolve

• Work with Ads Product teams to discuss ideas and implement changes/revamp

features

• Track feature adoption metrics on a month on month and build plans to grow them to a

steady state metric

• Facilitate a demand planning culture that ensures that monthly forecast submission

deadlines are respected, which drives key performance objectives of forecast

accuracy and sales plan stability

• Employ an effective demand segmentation strategy to focus on key products and key

customers while using statistical forecast as basis for the rest of the volume

• Drive demand planning business process excellence through standardized and

meaningful processes and aids, aligned with Ads leadership

To succeed in this role, you should have the following:

• 3 to 5 years experience in Ad Sales, B2B Sales in leading the advertising or revenue

function in mid- to large-scale organizations of repute (e-com or q-com industry

preferred)

• Knowledge in media sales
• Good interpersonal communication skills to work with cross functional teams