Senior Manager -Demand Planning - Wholesale

6 - 11 years

18 - 25 Lacs

Posted:1 month ago| Platform: Naukri logo

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Full Time

Job Description

Senior Manager - Planning The Planner at company, plays a crucial role in driving the success of specific product categories on the platform. They are responsible for analyzing market trends, consumer behavior, and sales data to develop effective strategies that maximize revenue and customer satisfaction for their assigned categories. Key Responsibilities: Demand Forecasting: Collaborate with the central demand planning teams, buyers & downstream teams to create accurate demand forecasts for the category at a month level. Work closely with buyers to ensure adequate stock levels and availability to meet customer demands. Annual Business Planning: Analyze historical sales data, customer preferences, market trends, and competitor insights to identify growth opportunities, potential risks to create the annual business plan for the category Selection Design/Assortment: Identify selection gaps in the various product types in the category based on features, price ranges & consumer search trends and share product asks with buyers. Geographical Insights: Gather and analyze Channels Feedback and reviews to identify pain points, improve product selection, and enhance the overall customer experience. Develop strategy for acquiring new customers for the category with an optimum CAC. Cross-functional Collaboration: Work closely with various internal teams,Category, including KAMs, marketing, operations, product etc. to ensure seamless execution of category-related initiatives and projects. Performance Monitoring: Monitor the category's performanceregularly, track key performance indicators (KPIs), and take necessary actions to achieve business objectives and targets. To succeed in this role you should have the following: MBA or PGDM in Marketing, Operations, Supply chain etc. Proven experience in retail, e-commerce, or FMCG category management, with a focus on data driven decision-making. Strong analytical and problem-solving skills, with proficiency in data analysis tools and Excel. Excellent communication and negotiation skills to collaborate effectively with internal and external stakeholders. A passion for e-commerce, consumer behavior, and market trends. Ability to work in a fast-paced and dynamic environment, adapting to changing priorities. Detail-oriented and organized, with the ability to manage multiple projects simultaneously.

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