Posted:2 weeks ago|
Platform:
Work from Office
Full Time
Manage OEM accounts and drive marketing strategy for telematics and automotive electronic products.
Build and maintain strong relationships with OEM clients, understanding their product roadmaps and aligning solutions accordingly.
Develop go-to-market strategies, product positioning, and value propositions for telematics solutions.
Lead product launches, promotions, and technical demonstrations in coordination with the sales and product teams.
Conduct market research, competitor benchmarking, and customer insights to enhance product strategy.
Collaborate with R&D, product, and sales teams to define marketing roadmaps and features.
Track and analyze marketing metrics, lead generation, and conversion rates.
Excellent communication, negotiation, and client relationship management skills.
Technical understanding of telematics architecture and integration with vehicle systems is a plus.
Bachelors degree in Engineering / Electronics / Marketing (MBA preferred)
Proven 5+ years of experience in OEM account handling and product marketing, particularly in telematics or automotive electronics.
Rarr Technologies
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