Manager - Digital Experience Insights

Role Overview: As the Manager - Digital Experience Insights at Delta Tech Hub, you will play a crucial role in overseeing the development and delivery of actionable insights to drive personalized, data-driven digital experiences across various platforms. Your strategic thinking and hands-on leadership will be instrumental in leading a multidisciplinary team of digital analysts and data strategists, ensuring seamless collaboration between business, technical, and creative stakeholders to enhance customer experiences. Key Responsibilities: - Lead and mentor a team of digital analysts and insights specialists, fostering a culture of curiosity, collaboration, and continuous learning. - Own the roadmap for digital analytics initiatives, including KPI development, reporting frameworks, and insight generation. - Partner with the existing Experience Insights team to define measurement strategies and ensure alignment on business goals. - Translate complex data into clear, compelling narratives that influence decision-making across the organization. - Oversee the implementation and optimization of analytics tools and platforms such as Adobe Analytics, Adobe Customer Journey Analytics, and Tableau. - Ensure data quality, governance, and consistency across digital channels and reporting outputs. - Drive the development of dashboards, scorecards, and ad hoc analyses to monitor performance and uncover opportunities. - Collaborate with data engineering and IT teams to enhance data pipelines and enable scalable analytics solutions. - Identify and implement innovations in data visualization, automation, and predictive modeling to elevate team impact. Qualification Required: - Bachelor's degree in Computer Science, Computer Information Systems, BE / B Tech, or ME / M Tech, preferably in a technical or scientific field. - 12 years of relevant work experience, with at least 5 in a people leadership position. - 3-5+ years of experience in digital analytics, marketing analytics, or data strategy roles. - Strong understanding of digital ecosystems, including web, mobile, and app analytics. - Proficiency in analytics platforms (e.g., Adobe Analytics, Adobe Customer Journey Analytics), data visualization tools (e.g., Tableau, Power BI), and SQL. - Excellent communication and storytelling skills with the ability to influence stakeholders at all levels. - Consistently prioritizes the security and privacy of data and user information. - Embraces diverse people, thinking, and styles. Additional Details: Delta Air Lines (NYSE: DAL) is the U.S. global airline leader in safety, innovation, reliability, and customer experience. The Delta Technology Hub at Delta Air Lines contributes directly to the mission of connecting people and cultures worldwide. As a customer-oriented, innovation-led, technology-driven business, Delta strives to deliver niche, IP-intensive, high-value, and innovative solutions while fostering understanding across a diverse world and serving as a force for social good. The Manager - Digital Experience Insights role at Delta Tech Hub plays a crucial part in achieving these objectives by driving analytical excellence, ensuring data integrity, and delivering insights that inform content strategy, personalization, and performance optimization.,