Manager - Business Intelligence

0 years

2 - 9 Lacs

Posted:7 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Part Time

Job Description

Responsibilities: -
• Competitor intelligence: Look at the strength and weakness of competitors including competitor price survey, to uncover why customers would choose competitors over our product or service.
• Bench marking our products and services with the key competitors in terms of pricing and value generation
• Product Intelligence: Look inward at our own product and services and learn about its quality and performances and identify opportunities for improvement.
• Market Understanding: To gather the information to understand where our audience is and what gap exist so we can fill them.
• Customer understanding: To gather the information that can help the marketing team come up with targeted campaigns.
• Database generation for Crop protection market from internal and external stake holders
• Work closely with crop managers in identifying the CSS by providing the district wise crop protection market estimation
• Coordinate with global team and help them gather the required country information
• Oversee business intelligence requirements of the company & ensure an appropriate data flow
• Be aware on key trends in the market with reference to crops, seasonal market requirements & consumer preferences
• Monitor key business trends involving our competitors & forecast possible initiatives for business enhancement.
• Regular reports & data interpretations as based on the needs & requirements of the hour
• Ensuring data accuracy & backing up over all initiatives of marketing across ADAMA India
• Work closely with the crop managers to provide them market intel as and when is necessary based on the seasonal demand & supply forecasts.
Required Skills: -
  • Proven ability to develop strategies for a large marketing team
  • Strong interpersonal skills & the ability to establish rapport with all levels of employee in the organization
  • Expertise or experience is BI Tools will be an added advantage
  • Up to date with latest trends and industry best practices

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