Job
Description
Job Title: LinkedIn Marketing Specialist Location: Noida Sector 62 Experience Required: 1–3 Years Industry: Information Technology / Software / SaaS Employment Type: Full-time Job Summary: We seek a results-driven LinkedIn Marketing Specialist with 1–3 years of experience in the IT industry to drive brand awareness, lead generation, and engagement through LinkedIn. The ideal candidate will have a solid understanding of B2B marketing, hands-on experience with LinkedIn Ads, and a keen eye for content and analytics. Key Responsibilities: Plan and execute LinkedIn marketing campaigns focused on B2B lead generation and brand visibility. Manage and optimize LinkedIn Ads (Sponsored Content, Message Ads, InMail, and more) for performance and ROI. Build and grow the company’s presence on LinkedIn through daily content posting, engagement, and thought leadership initiatives. Collaborate with content, design, and sales teams to create effective messaging for target audiences. Monitor performance metrics, analyze campaign effectiveness, and provide actionable insights. Conduct competitor research and stay up-to-date with industry trends and best practices on LinkedIn. Optimize company page, showcase pages, and employee engagement strategies to boost reach and influence. Support employer branding and talent marketing efforts through LinkedIn campaigns. Requirements: 1–3 years of hands-on experience in LinkedIn marketing, preferably in the IT, SaaS, or tech sector. Strong knowledge of LinkedIn Ads Manager and B2B marketing funnel strategies. Experience with content creation or coordination (blogs, short posts, infographics, etc.). Familiarity with analytics tools such as LinkedIn Campaign Manager, Google Analytics, or HubSpot. Excellent written and verbal communication skills. Ability to work independently and collaboratively in a fast-paced environment. Preferred Qualifications: Experience with marketing automation platforms (e.g., HubSpot, Market, or similar). Basic understanding of SEO and content marketing. Certifications in LinkedIn Marketing or Paid Media are a plus. Job Types: Full-time, Permanent Pay: ₹15,000.00 - ₹30,000.00 per month Schedule: Day shift Morning shift Work Location: In person
