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Lead Generation Associate

4 - 8 years

5 - 6 Lacs

Posted:3 weeks ago| Platform: Naukri logo

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Full Time

Job Description

Generate leads using AI tools, build a strong database, analyze customer needs, optimize campaigns, and collaborate across teams Requires 3-6 years of experience in B2B sales, strong communication, data analysis skills, and lead qualification expertise Responsibilities:Lead Generation with AI Tools: Proactively identify and generate new business leads using various AI-powered prospecting and lead generation tools and platforms Database Management: Build, maintain, and enrich a comprehensive and accurate customer database (CRM) to support sales and marketing initiatives Customer Needs Analysis: Conduct in-depth research and analysis to understand potential customer needs, pain points, and business challenges Campaign Optimization: Contribute to the development and optimization of lead generation campaigns, continuously analyzing performance metrics and suggesting improvements Lead Qualification: Qualify leads rigorously to ensure they meet established criteria before handing them off to the sales team Cross-functional Collaboration: Work closely with sales, marketing, and product teams to ensure alignment on lead generation strategies and seamless handoffs Track and report on lead generation activities, pipeline development, and conversion rates Stay updated on the latest AI tools and trends in lead generation and sales technology

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