Lead Generation Agent

Key Responsibilities1. Market Research & Database Management

• Identify potential clients in industries, real estate, hospitality, hospitals, institutions, and infrastructure projects.
• Build and maintain a database of target customers, including project details and key contacts.
• Research government tenders, industrial clusters, and new infrastructure developments.

2. Lead Generation & Qualification

• Conduct outbound calls, emails, and LinkedIn outreach to generate qualified leads.
• Understand client requirements and assess fit for company products and services.
• Record all leads and communications in CRM or lead tracker tools.

3. Appointment Scheduling & Coordination

• Set up meetings between qualified clients and the sales/technical team.
• Coordinate internally for proposal preparation and timely follow-ups.
• Maintain continuous communication with prospects until conversion.

4. Marketing Support

• Collaborate with marketing for campaign execution and follow-up.
• Support digital marketing and trade show lead follow-ups.
• Provide inputs to improve lead quality and targeting.

5. Reporting & Analysis

• Prepare daily, weekly, and monthly lead generation reports.
• Track lead-to-opportunity conversion rates and suggest process improvements.
• Report competitor activities and market insights to management.

Key Skills & Competencies

• Excellent communication and interpersonal skills
• Strong research and data management skills
• Basic understanding of water and wastewater treatment systems (preferred)
• Proficiency in MS Excel, CRM tools (Zoho / HubSpot), and LinkedIn Sales Navigator
• Target-oriented and self-motivated

Qualifications

• Bachelor’s Degree / Diploma in Engineering, Environmental Science, or Business Administration
• Experience in water treatment, industrial sales, or environment sector preferred

Performance Metrics (KPIs)

• Number of qualified leads generated per month
• Appointment-to-conversion ratio
• Database accuracy and growth
• Timely reporting and follow-ups

Job Type: Full-time

Pay: ₹9,042.01 - ₹40,638.70 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Internet reimbursement
• Provident Fund

Work Location: In person