Key Accounts Manager

Role Overview

Key Account Manager (KAM) serves as both a trusted technical advisor and strategic partner for the companys most valuable clients. This role involves managing and growing key accounts by blending deep technical insight with strong relationship-building and commercial acumen.

Key Responsibilities

Account Strategy & Relationship Management

• Develop and nurture long-term relationships with key client stakeholders across multiple levels, including technical, managerial, and executive teams.
• Collaborate with regional or global account owners to align strategic plans and communicate account strategies effectively.
• Create and execute customer-specific business plans and account strategies to deliver growth and profitability.

Technical Support & Solutioning

• Conduct technical visits, demos, audits, and troubleshooting to address customer requirements and ensure satisfaction.
• Provide tailored technical advice by understanding customer applications, future plans, and technical needs.
• Support new product introductions, specification processes, and innovation roadmaps.

Sales & Value Generation

• Negotiate deals and pricing, cross-sell and upsell additional services or products, and identify pipeline opportunities.
• Promote product portfolios, service offerings (e.g., formulation support, application development), and value-added technical services.
• Track and report on business performance, sales pipeline, and forecasts.

Technical & Market Expertise

• Stay current with product developments, market trends, customer applications, and industry changes.
• Attend trade shows and collaborate with regional peers to leverage best practices.

Customer Enablement & Documentation

• Conduct client training sessions and develop documentation, guides, and knowledge resources.
• Ensure CRM systems are updated with visit records, opportunities, and planning details.