Junior Paid Media Specialist with Copywriting skills

Junior Paid Media Specialist with Copywriting Knowledge

Full-Time, Remote

Above Digital is a performance-driven digital agency specialising in lead generation and e-commerce revenue growth. With over 20 years of experience, we manage millions in ad spend across hundreds of campaigns for a diverse range of clients. We thrive on creating impactful campaigns that combine creativity with data-driven strategies.

About the Role:

looking for a Junior Paid Media Specialist with a good Understanding of copywriting

Responsibilities:

• Campaign Management (Training Provided if needed):

   Set up, manage, and optimise paid ad campaigns on Meta, Google, and LinkedIn.

• Evaluate Copy and Creatives:

   Assess ad copy and designs to determine what works and what doesn’t. Provide clear feedback and suggestions to the copywriting and design teams.

• Performance Analysis:

   Monitor and analyze key performance metrics, such as ROAS, CPA, CTR, and customer lifetime value, to identify optimization opportunities.

• Audience Targeting:

   Develop and refine audience segments to improve targeting accuracy.

• Collaborate with Teams:

   Work closely with the creative team to ensure all ads align with best practices for performance marketing.

• Reporting:

   Prepare campaign performance reports with actionable insights for internal and client review.

Requirements:

• Proven experience managing paid media campaigns (Meta, Google, LinkedIn)- Minimum 1 year - Max 2 years.
• A copywriting background, with the ability to evaluate and provide feedback on ad copy (please include examples in your application).
• Understanding of performance marketing metrics, including ROAS, CPA, and CTR.
• Familiarity with audience targeting, segmentation, and A/B testing.
• Ability to work in a fast-paced, collaborative environment.
• Strong analytical and critical-thinking skills.

Preferred Qualifications:

• Experience with campaign tracking and tools like Google Analytics.
• Familiarity with tools like Meta Ads Manager or Google Ads Editor.
• Basic design skills (e.g., Canva or Adobe).

What We Offer:

• A collaborative, growth-driven environment in a creative industry.
• Hands-on training and the opportunity to deepen your expertise in performance marketing.
• Opportunities to advance into senior roles as you grow your skills and contribute to our success.
• Work on diverse campaigns across industries, gaining exposure to cutting-edge strategies.
• And of course, a fantastic compensation package.

How to Apply:

We only consider applications that follow the instructions below.

To apply:

1. Email your application to career@abovedigital.com. If you cannot see the email here, visit our website https://www.abovedigital.com and click on the Contact us button in the menu. 
2. Use the subject line: “Application for Junior Paid Media Specialist - [Your Name]” (e.g., "Application for Junior Paid Media Specialist - Sarah Ahmed").

In your email, please include:

1. Your resume in PDF format.
2. Examples of your ad copywriting work or links to campaigns you’ve managed.
3. A brief response to the questions below:

• Q. Can you share an example of an ad campaign you admire (from any brand), and explain why you think it was successful?

• Q. What’s one skill or experience you bring to this role that you think will make the biggest impact at Above Digital?

Feel free to send us a Loom/Zoom video recording answering the above questions to give us a better sense of your personality and thought process (this is optional but highly encouraged).

Important: Be sure to follow the instructions above to ensure your application reaches us.

Immediate Start Preferred.