IT Marketing Executive

Job Description – IT Marketing Executive Company: B2World (BTOW Pvt. Ltd.) Location: Samastipur, Bihar / Remote Job Type: Full-Time About UsB2World (BTOW Pvt. Ltd.) is a fast-growing IT solutions and software development company delivering high-quality digital services including Web Development, App Development, ERP/CRM Solutions, E-commerce Platforms, Digital Marketing, UI/UX Design, and Cloud Solutions. We are expanding our team and looking for a dynamic IT Marketing Executive to help us grow our client base globally. Position Overview The IT Marketing Executive will be responsible for identifying potential clients, promoting B2World’s IT services, generating leads, building strong client relationships, and ensuring business growth. The ideal candidate should have excellent communication skills, IT awareness, and proven skills in client acquisition and digital outreach. Key Responsibilities Client Acquisition & Lead GenerationIdentify and research potential clients in domestic and international markets. Generate high-quality leads through LinkedIn, email campaigns, cold calling, and social media channels. Create and maintain a database of target customers. Present company IT services confidently to clients. Marketing & Outreach Promote B2World’s IT services including website development, app development, digital marketing, and ERP solutions. Execute digital marketing strategies to boost brand visibility. Prepare marketing content, pitch decks, proposals, and presentations. Manage online presence and engage with potential clients across platforms. Client Relationship Management Maintain long-term relationships with existing and new clients. Understand client requirements and coordinate with the technical team to deliver tailored solutions. Schedule meetings, demos, and follow-ups with prospects. Market Research & Strategy Study market trends and competitor activities. Identify new business opportunities and suggest growth strategies. Contribute creative ideas to improve marketing campaigns. Required Skills & Qualifications Bachelor’s degree in Marketing, Business Management, IT, or related field. Strong knowledge of IT services and software development industry. Excellent communication, presentation, and negotiation skills. Ability to understand client needs and explain technical services. Experience with CRM tools, LinkedIn outreach, email marketing, and lead generation (preferred). Self-motivated, target-driven, and able to work in a fast-paced environment. Benefits Opportunity to work directly with a fast-growing IT company. Performance-based incentives. Flexible working environment (virtual/remote options). Growth opportunities and potential for leadership roles.