HubSpot Website Developer

About One Impression

One Impression is the #1 creator marketplace connecting brands with authentic influencers and content creators. We’re building the future of how brands and creators collaborate, with speed, transparency, and efficiency at the core.

Key Responsibilities

• Build & ship on HubSpot CMS:

  Create and maintain themes, templates, custom modules (HUBL), and blog/case-study layouts.

• Content publishing at scale:

  Implement blog posts, case studies, and long-form resources with reusable components, dynamic CTAs, and smart content.

• Conversion-first pages:

  Spin up landing pages for campaigns with forms, CTAs, A/B tests, and analytics tagging.

• Performance & SEO:

  Optimize Core Web Vitals, page speed, schema, redirects, sitemaps, and on-page structure.

• Design implementation:

  Convert Figma to pixel-perfect HubSpot modules (responsive, accessible, cross-browser).

• Data & dynamic content:

  Use HubDB and serverless functions for dynamic listings (e.g., resources, creators, industries).

• Integrations:

  Hook up forms, workflows, Salesforce/HubSpot objects, and third-party tools (analytics, consent, chat, heatmaps).

• Governance & QA:

  Set up staging, version control (HubSpot CMS ), backup strategy, and a clean component library.

• Documentation:

  Create playbooks for marketers to publish independently and safely.

Requirements

• 3+ years building on

  HubSpot CMS (Themes, HUBL, HubDB, CMS CLI)

  .
• Strong

  HTML5, CSS3/SCSS, JavaScript/TypeScript

  , and responsive layout chops.
• Experience with

  SEO fundamentals

  , Core Web Vitals, and accessibility (WCAG).
• Comfortable with

  forms, CTAs, workflows

  , and analytics tagging (GA4, HubSpot).
• Ability to translate Figma into reusable, modular components.
• familiarity with HubSpot

  CMS CLI

  and local development.

Good to have

• Serverless functions on HubSpot, schema markup expertise, multi-language setups.
• Experience with

  content migration

  into HubSpot (blogs/resources).
• Basic back-end exposure (Node) for lightweight integrations.
• Experience in B2B SaaS or marketplace websites.

Success Metrics

• Launch

  8–12

  net-new pages (mix of landing pages, blogs, and case studies).
• Improve average page

  LCP <

  2.5s and

  CLS < 0.1

  on key templates.
• Reduce marketer time-to-publish by

  50%+

  via reusable modules & docs.
• Ship an A/B-tested landing page with

  >20%

  improvement in CVR or CTR.

Tools:

• HubSpot CMS (themes, Design Manager, CMS CLI, HubDB), GA4, GSC, GitHub, Figma, Tag Manager (or HubSpot tracking), Lighthouse/PageSpeed, Hotjar/Clarity (nice to have).