Head of Marketing

Job Summary

The Head of Marketing will lead and execute the overall marketing strategy to drive brand visibility, patient acquisition, service promotion, and business growth. This role requires a strategic thinker with strong leadership skills and hands-on experience in healthcare, service, or consumer marketing.

Key Responsibilities

• Develop and implement integrated marketing strategies (online & offline) aligned with business goals
• Build and strengthen the HYGO Clinics brand across all channels
• Lead digital marketing initiatives including social media, website, SEO, paid campaigns, and WhatsApp marketing
• Plan and execute health campaigns, awareness programs, and community outreach initiatives
• Drive patient acquisition, retention, and referral programs
• Collaborate with operations, doctors, and business development teams for service promotion
• Manage marketing budgets, agencies, vendors, and internal teams
• Track, analyze, and report marketing performance and ROI
• Oversee content creation, creatives, brochures, ads, and promotional materials

Qualifications & Experience

• MBA / PGDM in Marketing, Business, or related field (preferred)
• 5–10 years of experience in marketing, with leadership exposure
• Experience in healthcare, clinics, hospitals, wellness, or service industry is a strong advantage
• Proven expertise in digital marketing, branding, and campaign management
• Strong analytical, communication, and leadership skills

Skills Required

• Strategic marketing & brand management
• Digital & performance marketing
• Campaign planning & execution
• Team leadership & stakeholder management
• Data-driven decision making

What We Offer

• Leadership role in a fast-growing healthcare brand
• Opportunity to build impactful health awareness initiatives
• Competitive salary and performance-based incentives

Job Types: Full-time, Permanent

Pay: ₹23,855.52 - ₹50,000.00 per month

Work Location: In person