Growth marketing executive - B2B

About iamneo

Founded in 2016 and now part of the NIIT family, iamneo is a fast-growing, profitable B2B EdTech SaaS company that’s transforming how tech talent is upskilled, evaluated, and deployed. Our AI-powered learning and assessment platforms help enterprises and educational institutions build future-ready talent at scale.

We specialize in Talent Upskilling, Assessment, and Workforce Transformation across sectors like ITeS, BFSI, and Higher Education. Our solutions are trusted by top corporates such as LTIMindtree, Virtusa, Tech Mahindra, and Hexaware, and over 150+ leading institutions including VIT, SRM, LPU, Sri Krishna Institutions and Manipal.

As an NIIT Venture, we’re backed by NIIT’s 40+ years of legacy in learning and talent development — combining their global reputation and deep domain expertise with our AI-first, product-driven approach to modern upskilling.

If you are passionate about innovation, growth, and redefining the future of tech learning — iamneo is the place for you.

About the Role

We are looking for a dynamic B2B Marketing Executive to drive brand presence and generate qualified leads through high-impact on-ground engagement with academic institutions. This is a field-facing role ideal for someone who thrives in building relationships, managing events, and translating field interactions into business opportunities.

Key Responsibilities

• College & University Engagement:

Lead outreach campaigns in private engineering colleges and universities to promote iamneo.ai’s upskilling and assessment solutions. Engage with TPOs, HoDs (CS/IT/AI/ML), and institutional leadership to establish partnerships.

• Event Planning & Execution:

Plan and execute seminars, hackathons, bootcamps, and institutional events. Represent iamneo.ai at academic fests, summits, and placement drives to ensure strong brand visibility.

• Channel Coordination:

Build and maintain strong connections with training institutes, faculty influencers, ecosystem partners (e.g., state skill missions, EdTech hubs), and academic networks.

Roles & Expectations

• Serve as the on-ground face of iamneo.ai to generate interest, build relationships, and support revenue growth through academic engagement.
• Ensure brand presence across regions via campus campaigns, institutional events, and strategic partnerships.
• Coordinate with the inside sales team for lead handover, CRM tracking, and field feedback loop.
• Manage end-to-end logistics for all campus engagements and academic events.

Requirements

• 3 to 6 years of experience in field marketing, campus engagement, academic sales support, or EdTech outreach
• Strong communication, stakeholder management, and public speaking skills
• Willingness to travel extensively and manage in-person events
• Ability to independently plan and execute academic campaigns and events

Location Preference

• Preferred Base: Coimbatore / Chennai/ Bangalore
• Travel: Frequent travel across India for institutional events and academic engagement

Ideal Candidate Persona

• Energetic and self-driven professional passionate about educational impact and field marketing
• Experience in EdTech companies, skill development organizations, or training institutions
• Fluent in English and at least one regional language (e.g., Tamil, Telugu, Kannada)
• Has successfully run campus campaigns, academic events, or partnerships at scale

Job Types: Full-time, Permanent

Pay: ₹500,000.00 - ₹900,000.00 per year

Benefits:

• Health insurance
• Paid sick time
• Provident Fund
• Work from home

Willingness to travel:

• 50% (Required)

Work Location: In person