Posted:1 week ago| Platform:
On-site
Full Time
You responsibilities: Own product growth for one of our AI Platforms Create and execute on a comprehensive growth marketing plan that aligns with the B2B AI Platform’s overall revenue goals. Build out a high-quality and economical acquisition channel portfolio to grow our lead pool, warm them up, and stimulate conversions. Identify and execute on product-led growth initiatives to drive lead volume and quality and work independently and self-sufficiently to test new initiatives including landing pages, microsites, forms, catalogs, savings calculators, etc. Work on ABM campaigns via building lead prospecting strategy, tech tools, and implementation used by the BDR team. Includes the process of creating, testing, and deploying prospecting sequences. Build content strategy across emails, thought leadership, whitepapers, socials (if required) and get it executed while monitoring performance. Build dashboards for reporting data to derive insights and to take decisions. Work cross functionally to drive alignment and develop strong relationships within growth marketing, sales, cx, design, webflow, product, and engineering. Build a culture of consistent, focused experimentation and optimization to improve channel performance. Requirments: Graduate or postgraduate degree in marketing, business, or related fields 4–8 years of experience leading growth initiatives for B2B SaaS products Demonstrated ability to drive revenue growth through data-driven strategies Experience with growth hacking and a strong experimentation mindset Technical skills: Able to write SQL and use tools like Zapier, Clay, Google Analytics, Apollo, etc. Strong analytical capabilities with experience interpreting product usage data Active interest in AI tools and trends Experience collaborating with Sales and RevOps teams Strong communication, attention to detail, and documentation skills Job Type: Full-time Pay: ₹2,500,000.00 - ₹4,400,000.00 per year Schedule: Day shift Work Location: In person
Cephas
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My Connections Cephas
25.0 - 44.0 Lacs P.A.
25.0 - 44.0 Lacs P.A.