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About Company Largest omnichannel platform and a multi-platform tech company specializing in retail technology and products in AI, ML, big data, image editing, and the learning space. Experience 4 - 8 Years Must Have Graduate or postgraduate degree in marketing, business, or related fields. 4–8 years of experience leading growth initiatives for B2B SaaS products. Demonstrated ability to drive revenue growth through data-driven strategies. Experience with growth hacking and a strong experimentation mindset. Technical skills: Able to write SQL and use tools like Zapier, Clay, Google Analytics, Apollo, etc. Strong analytical capabilities with experience interpreting product usage data. Active interest in AI tools and trends. Experience collaborating with Sales and RevOps teams. Strong communication, attention to detail, and documentation skills. Job stability is important (min 2 years in an organisation). Role Responsibilities Own product growth for one of AI Platforms. Create and execute on a comprehensive growth marketing plan that aligns with the B2B AI Platform's overall revenue goals. Build out a high-quality and economical acquisition channel portfolio to grow our lead pool, warm them up, and stimulate conversions. Identify and execute on product-led growth initiatives to drive lead volume and quality and work independently and self-sufficiently to test new initiatives including landing pages, microsites, forms, catalogs, savings calculators, etc. Work on ABM campaigns via building lead prospecting strategy, tech tools, and implementation used by the BDR team. Includes the process of creating, testing, and deploying prospecting sequences. Build content strategy across emails, thought leadership, whitepapers, socials (if required) and get it executed while monitoring performance. Build dashboards for reporting data to derive insights and to take decisions. Work cross functionally to drive alignment and develop strong relationships within growth marketing, sales, cx, design, webflow, product, and engineering. Build a culture of consistent, focused experimentation and optimization to improve channel performance. Specific Requirements 4-8 years experience with building and running growth initiatives for a B2B SaaS products. Proven track record of driving significant revenue growth through data-driven growth marketing strategies. Experience with growth hacking techniques and a willingness to experiment with new strategies. Technical Skills: You can write SQL. And have become a power user of tools like zapier/clay/google analytics/apollo/etc. Analytical Expertise: Strong ability to interpret product usage data and translate insights into actionable strategies. Be an AI enthusiast: Stay on top of the new tools emerging and trends taking place to take informed decisions across your growth channels. Collaboration: Proven track record of working closely with sales and RevOps teams to drive shared outcomes. Excellent communication, strong attention-to-detail, and detailed documentation is expected at work. Graduate or postgraduate degree in marketing, business, or related fields. Skills: growth initiatives,revenue,apollo,growth marketing,collaboration,b2b saas,attention to detail,growth hacking,google analytics,b2b,zapier,sql,communication,data-driven strategies,clay,saas,analytical skills Show more Show less
