Graphic Designer

Job Overview

Graphic Designer

Key Responsibilites

• Translate brand strategy into compelling visual narratives across campaigns, digital platforms, packaging, and content, ensuring that every creative touchpoint speaks the brand’s language and reflects its values.
• Collaborate closely with cross-functional teams including marketing, product, content, and leadership to conceptualize and execute design ideas that support both day-to-day needs and long-term brand goals.
• Design and oversee creative assets across mediums, including social media campaigns, paid ads, product packaging, website graphics, decks, in-store/event branding, and other marketing collateral.
• Plan and direct photoshoots for brand and campaign creatives, ensuring alignment with the overall visual direction.
• Work on animations and motion graphics as and when needed, delivering high-quality content within timelines.
• Contribute to campaign thinking and creative direction, bringing a strong design perspective to brainstorming sessions and turning abstract ideas into tangible brand expressions.
• Research new tools, AI tools, formats, and visual trends, and implement best practices in motion and visual storytelling.
• Explore new-age tools, AI innovations, and design trends to elevate graphics and visual storytelling across platforms.
  

Requirements

• Bachelor's degree in Graphic Design, Visual Arts, or related field, or equivalent professional experience.
• 1-3 years of professional graphic design experience with a strong portfolio showcasing brand and campaign work.
• Expertise in creating original artwork, illustrations, and iconography that align with brand identity.
• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects).
• Strong foundation in design fundamentals: composition, color theory, typography, and visual hierarchy.
• Exceptional attention to detail with an artist-first mindset and commitment to quality craftsmanship.
• Interest or experience in Food & Beverage, Nutrition, Fitness, or Lifestyle sectors is a plus.