Google strategist

1 years

2 - 3 Lacs

Posted:1 day ago| Platform: GlassDoor logo

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Work Mode

Remote

Job Type

Full Time

Job Description

Neo Digital is an AI-powered marketing agency helping Ayurveda hospitals, wellness resorts, tourism companies, and health brands get more leads, bookings, and revenue using digital marketing.

We’re looking for a Google Ads & SEO Specialist who can manage and scale campaigns, improve rankings, and work closely with our team in Kollam. This is a hybrid role – you’ll work from the office for strategy, execution, and collaboration, with some flexibility for remote work.

Key Responsibilities

Google Ads

  • Plan, set up, and optimize Search, Performance Max, Display, and YouTube campaigns.
  • Do keyword research, competitor analysis, and audience targeting.
  • Write and test high-converting ad copies and extensions.
  • Monitor campaigns daily – optimize bids, budgets, conversions, and ROAS.
  • Set up conversion tracking using GA4, Google Tag Manager, and UTM links.
  • Work on lead generation & eCommerce campaigns (where applicable).

SEO

  • Perform on-page SEO: meta tags, headings, internal links, schema, etc.
  • Conduct technical SEO audits: site speed, crawl, indexation, Core Web Vitals.
  • Do keyword research and clustering for Ayurveda, tourism, wellness niches.
  • Coordinate content plans for blogs, landing pages, and service pages.
  • Manage off-page SEO: backlinks, listings, outreach, citations.
  • Improve local SEO & Google Business Profile rankings for clients.

Reporting & Collaboration

  • Build weekly and monthly performance reports (GA4 / Looker Studio).
  • Identify growth opportunities and issues proactively.
  • Work closely with founder, designers, content writers & media buyers.
  • Attend strategy meetings in Kollam office.

Required Skills

  • 1–3+ years of experience with Google Ads.
  • Strong knowledge of SEO (on-page, off-page, technical).
  • Hands-on with tools like Google Ads, GA4, GSC, GTM, and any one SEO tool (Ahrefs / SEMrush / Moz / Ubersuggest etc.).
  • Ability to analyze data and make decisions based on performance.
  • Good English writing skills (for ad copy & SEO briefs).
  • Strong ownership, accountability, and time management.

Bonus (Good to Have, Not Mandatory)

  • Experience in Ayurveda, tourism, hospitality or wellness clients.
  • Worked with GHL (HighLevel) or any CRM/automation tool.
  • Basic Canva/design skills.
  • Experience building landing pages (WordPress / Shopify / Webflow).
  • Salary: ₹20,000 – ₹40,000 per month (based on skill & experience).
  • Performance incentives & growth opportunities.
  • Work directly with international accounts (Canada, Middle East).
  • Learn AI-powered marketing systems, automations & funnels.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

  • Paid sick time
  • Paid time off

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