Google Ads Specialist

Digital Marketing Executive – Google Ads & Social Media Marketing (2+ Years Experience)

Location:

Hyderabad (Work from Office)

About Us:

Vidyavision.com is one of India’s premier education portals providing timely and accurate updates on exams, results, admissions, colleges, and career opportunities. We are looking for a passionate Digital Marketing Executive with hands-on experience in Google Ads & Social Media Marketing (SMM) to join our dynamic team.

Key Responsibilities:

• Google Ads (SEM & Display):
• Plan, execute, and optimize Search, Display, Remarketing, and Video campaigns.
• Perform keyword research, ad copy creation, and bid management to maximize ROI.
• Monitor Quality Score, CTR, CPC, and Conversion Rates and improve ad performance.
• Manage daily campaign budgets, pacing, and reporting.
• Social Media Marketing (SMM Ads):
• Plan and run Facebook, Instagram, LinkedIn, and YouTube Ads.
• Create and optimize ad creatives, targeting, lookalike & custom audiences.
• Drive lead generation, engagement, and brand awareness campaigns.
• Track performance using Meta Ads Manager & Analytics tools.
• Analytics & Reporting:
• Use Google Analytics, Tag Manager, and Data Studio to track KPIs.
• Generate weekly/monthly campaign performance reports with actionable insights.
• Collaboration & Strategy:
• Work closely with the content and design team to create high-performing ad creatives.
• Stay updated with the latest digital marketing trends, algorithm updates, and tools.
• Suggest and implement new strategies for higher conversions and ROI.

Required Skills & Qualifications:

• Bachelor’s/Master’s degree in Marketing, Business, or related field.
• 2+ years of proven experience in managing Google Ads & Social Media Ads.
• Strong knowledge of Google Ads Manager, Meta Ads Manager, and LinkedIn Ads.
• Hands-on experience in keyword research, campaign optimization, and A/B testing.
• Knowledge of SEO basics will be an added advantage.
• Proficiency in Excel/Google Sheets for reporting & analysis.
• Strong communication and analytical skills.

Perks & Benefits:

• Competitive salary based on experience.
• Opportunity to work with a fast-growing education portal.
• Exposure to large-scale ad budgets & campaigns.
• Professional growth with continuous learning opportunities.

How to Apply:

Interested candidates can send their updated resume to: info@vidyavision.com

Job Type: Full-time

Pay: ₹275,000.00 - ₹325,000.00 per year

Benefits:

• Health insurance
• Provident Fund

Work Location: In person