Google Ads Specialist

Job Description

Job Title: Google Ads Specialist Location: Anand Company: Bharat Vedica Experience: 3–8 Years Employment Type: Full-time About Us: Bharat Vedica is a fast-growing organic and wellness brand rooted in traditional Indian wisdom. We are committed to offering pure, authentic, and health-centric products to conscious consumers. We're now expanding our digital footprint and looking for a data-driven, performance-focused Google Ads Specialist to join our marketing team. Key Responsibilities: · Plan, build, and manage paid campaigns across Google Ads platforms (Search, Display, YouTube, Shopping). · Conduct keyword research, audience targeting, competitor analysis, and budget allocation. · Monitor, analyze, and optimize campaign performance based on KPIs (CPC, CTR, ROAS, CPA, etc.). · Manage bidding strategies, A/B testing of creatives and landing pages. · Create and maintain campaign reports using Google Analytics, Google Ads dashboard, and other tools. · Collaborate with design, content, and web development teams to create high-converting ad assets and landing pages. · Stay updated with the latest trends and algorithm updates in the paid media space. · Manage product feeds and troubleshoot issues related to Shopping campaigns (Google Merchant Center). · Ensure proper tracking implementation using Google Tag Manager, UTM parameters, and conversion events. Requirements: · 3–8 years of hands-on experience in running and optimizing Google Ads campaigns. · Strong understanding of Google Ads, Google Analytics (GA4 preferred), Google Tag Manager. · Proven experience in improving campaign performance and delivering ROAS/ROI. · Experience with e-commerce, preferably D2C brands. · Google Ads Certification is a plus. · Strong analytical and Excel/reporting skills. · Self-starter with the ability to manage multiple projects and timelines. Job Types: Full-time, Permanent Pay: ₹40,000.00 - ₹60,000.00 per month Benefits: Food provided Health insurance Schedule: Day shift Fixed shift Education: Master's (Required) Experience: Google AdWords: 2 years (Required) Location: Anand, Gujarat (Required) Work Location: In person