General Manager - Business Development (Exhibition Industry)

Please Note:- 6+ years of experience into selling exhibition space is mandatory.

Position

Location

Department

Reporting

Work Timings

Industry

General Manager

Key Responsibilities:

1. Revenue Generation through Space Selling

-Directly generate revenue by selling exhibition space for trade shows, expos, and industry events.

-Drive sales outreach and convert leads through cold calls, meetings, referrals, and existing networks.

-Achieve monthly, quarterly, and annual revenue targets through consistent sales performance.

2. Sales & Sponsorship Management

-Lead sales and business development efforts for exhibition space and sponsorships.

-Build and maintain strong relationships with key clients, exhibitors, and stakeholders.

-Oversee end-to-end planning and execution of exhibitions and trade shows.

3. Client Acquisition & Retention

-Identify, approach, and onboard new exhibitors relevant to the event theme or industry.

-Maintain and grow relationships with existing clients by understanding their business needs.

-Deliver excellent customer service to ensure client satisfaction and repeat business.

4. Market Research & Lead Development

-Conduct research to identify target companies and industry segments.

-Maintain a strong sales pipeline by continuously identifying and qualifying prospects.

5. Proposal Development & Negotiation

-Prepare customized proposals, pricing, and floor plan suggestions for clients.

-Lead contract negotiations and close deals independently.

Key Requirements

-Education

Experience: 7-10 years of sales experience, with a strong focus on exhibition space selling or sponsorships

-Proven ability to independently drive revenue and close deals.-Strong knowledge of the exhibitions/conference/event industry.

-Excellent communication, presentation, and negotiation skills.

-Highly self-motivated, target-oriented, and capable of working without team support.

Preferred Attributes

-Strong industry network across exhibition sectors (building material)

-Comfortable working in a fast-paced, performance-driven environment.