Executive - Graphic Designer

Role Purpose

The purpose of the role is to create visually appealing and impactful designs that align with CAVA’s vision and goals. You will collaborate with cross-functional teams to produce a wide range of design materials, ensuring consistent quality and brand representation across various platforms.

Responsibility

->Design Creation

• Develop innovative and visually striking design concepts for social media posts, reels and stories basis briefs, copy texts & photo assets.
• Designing & editing of creatives for Meta adverts
• Editing of Long form content - YouTube channel
• New collection launch banners for website.
• Design web graphics, social media visuals, email templates, and other online content to enhance our online presence and engagement.
• Produce custom illustrations or graphics to complement design projects or convey specific CAVA messages effectively.

->Branding

• Assist in maintaining and evolving the brand's visual identity, ensuring consistency in design elements, colour palettes, typography, and overall aesthetics
• Ability to add a creative streak to briefs for marketing campaigns

->Collaboration & Feedback Integration

• Work closely with marketing, content, and product teams to understand project requirements, objectives, and target audiences
• Incorporate feedback from stakeholders into design iterations, ensuring that the final output aligns with expectations

>Trends and Innovation

• Stay updated with design trends, industry best practices, and emerging technologies to bring fresh ideas to the team

Project Management

• Manage multiple design projects simultaneously, ensuring deadlines are met and deliverables are of high quality

->Software Proficiency

• Utilize graphic design software (e.g. - Adobe photoshop/lightroom; Adobe illustrator; Adobe premier pro/rush; Canva; In shots/ some video editing application) proficiently to execute design tasks effectively

Qualifications & Experience

• Bachelor's degree in Graphic Design, Visual Communication, or a related field (or equivalent experience
• Proven experience & keen aesthetic as a Graphic Designer, showcasing a strong portfolio of diverse design work in athleisure and fashion e-comm space
• Proficiency in graphic design software and tools, such as Adobe photoshop/lightroom; Adobe illustrator; Adobe premier pro/rush; Canva; In shots/ some video editing application)
• Understanding of design principles, typography, color theory, and layout techniques
• Knowledge of UI/UX design principles is a plus
• Strong passion for design and a willingness to explore new techniques and approaches